American women spend an average of $200 a month on their beauty care and use an average of 12 personal care products daily. However, most of that money and time are spent on facial, hair and nail care. However, women's most delicate area is often neglected while it has the most sensitive skin with 8,000 nerve endings and it is a part of a woman’s reproductive system. Why wouldn’t we give it special care like we do to our face, eyes and lips?
Currently the feminine hygiene category is dominated by drugstore brands filled with artificial preservatives and harsh chemicals. Hygiene Hero’s founder Michelle Yeh, a clean beauty expert with 30 years of industry experience, set out to revolutionize the underserved feminine hygiene industry. She started by launching the Taking Care of V 3-Step Private Kit.
The kit includes best sellers Exfoliating Cranberry Private Bar, Daily Routine Oatmeal Bar and V.V. Oil. The three products work together in synergy to moisturize, balance, soothe, minimize dark patches, reduce ingrown hair and eliminate odor.
The Exfoliating Cranberry Private Bar preps the skin for shaving or waxing by opening up the pores, eliminating sweat or sebum residue to mitigate ingrown hairs, and softening the skin for a clean and smooth shave. It helps resurface new skin layers for a brighter skin tone and helps reduce the appearance of dark patches.
The Daily Routine Oatmeal Private Bar is a super gentle formula that soothes and calms the skin while thoroughly cleansing a woman’s most delicate body area without irritation.
V.V. Oil, a microbiome-balancing private oil concentrate, has many antioxidant-rich plant-based oils to rejuvenate the skin and contains a special blend of postbiotics to help keep a healthy microbiome balance.
Sustainability is part of Hygiene Hero’s ethos and core values. With only 9% of plastics ever produced has been recycled globally, Hygiene Hero ensures its products are packaged in compostable cartons or recyclable bottles. "Hygiene Hero's mission is to offer consumers better choices that are truly safe and effective, while also being gentler on Mother Earth," said Michelle Yeh, Founder and CEO of Hygiene Hero.
Hygiene Hero also offers many other self-care products such as facial cleansing bars for all skin types and a line of breathable antibacterial intimate wear. Every product is designed with intention that follows the brand’s principle of S.E.E.D. (Safe, Effective, Eco and Delightful).
Media Contact
Company Name: Berry White, Inc.
Contact Person: Freya Ho
Email: Send Email
Country: United States
Website: https://hygiene-hero.com/
