The influencer marketing industry is abuzz with the launch of Chirpley – a decentralized platform redefining the influencer ecosystem by operating entirely in the interest of its end users: small influencers and the marketers who need them.
Chirpley’s mission is two-fold:
- To financially liberate nano and micro-influencers
- To empower marketers by removing the obstacles they face when working with nano and micro-influencers
Small-scale content creators are, after all, the future of influencer marketing.
Do mega influencers need to watch their backs?
When Shakespeare wrote, ‘Though she be but little she is fierce’ he wasn’t talking about nano and micro-influencers, but he might as well have been.
In the past, brands have clamored for the attention of celebrities, reality stars, and world-famous influencers. Previously it was believed that the clout was worth the cost.
But the tides are changing.
In fact, 63% of consumers find nano and micro-influencers more trustworthy than macro and mega-influencers and 61% of consumers are more likely to follow them.
The rise of the nano and micro-influencer is clearly here to stay. How we consume content and whose content we trust is evolving. Today’s consumer is savvy and fickle, with a low tolerance for insincerity.
It’s a combination that can only mean one thing. Marketers need to try harder.
Marketers are sighing with relief thanks to Chirpley
But it’s not been easy for marketers as they turn to smaller influencers for authentic brand representation.
Running an influencer marketing campaign is time-consuming, stressful, and inefficient. So is finding, selecting, connecting with, and managing the ideal influencers. Not to mention that 90% of marketers find it difficult to fully understand how influencer compensation is calculated.
Until now, no efficient method of planning and automating campaigns has existed.
But with Chirpley, marketers are given the opportunity to set up a campaign with thousands of small influencers, at the same time, in a matter of minutes.
The trifecta transforming influencer marketing
The radically decentralized Chirpley eco-system uses artificial intelligence, machine learning, and blockchain technology to match nano and micro-influencers with brands, and automate influencer marketing campaigns.
It’s not just marketers who are talking about Chirpley. It’s also caught the eye of the crypto community due to its use of Blockchain technology. With this, Chirpley is planning to come out with their very own token shortly, which only adds to the interest of crypto-investors on the lookout for highly promoting start-ups such as this.
Don’t miss out. Stay up-to-date on all the latest Chirpley developments:
Discord: https://discord.gg/fR9CS8mcHn
Telegram: https://t.me/chirpley
Telegram: https://t.me/chirpleyANN
Twitter: https://twitter.com/chirpley
Medium: https://chirpley.medium.com/
YouTube: https://www.youtube.com/channel/UCATo…
Tiktok: https://www.tiktok.com/@chirpley?
Instagram: https://www.instagram.com/chirpley/
Reddit: https://www.reddit.com/user/chirpley/
Docs: https://chirpley.gitbook.io/.ai/
Media Contact
Company Name: Micky Pty Ltd
Contact Person: Michael Manlapig
Email: Send Email
Country: Australia
Website: https://micky.com.au/chirpley-the-automated-platform-marketers-have-been-waiting-for/
