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Cancer Screening Platform, Vara has started in Egypt

By: Get News
Cancer Screening Platform, Vara has started in Egypt
With the mission of making high-quality mammography and early detection more accessible to every single woman, German company Vara is now expanding into Egypt.

Cairo - Vara, the end-to-end platform for high-quality population-based cancer screening, has announced its official launch in Egypt with the first three network radiology centers in Mokattam, the 6th of October, and Heliopolis. These centers are part of their ambitious roll-out plan, with 20 centers to be added within the next 12 months. The launch is facilitated in close cooperation with the healthcare business platform IHD Middle East and Africa.

Headquartered in Berlin, more than 40.000 women in the official German screening program are screened with Vara’s platform monthly. Furthermore, Vara has been collaborating with the most well-known institutions, including Cambridge University and Karolinska Institute. Earlier this year, Vara started the expansion of their offering into international markets such as Mexico, India, and now Egypt.

Globally, mammography screening is the proven gold standard to detect cancer early. This is precisely why awareness for screening matters and can create a significant difference for the whole population. The Egyptian government and several institutions have also recognized this problem and launched awareness and educational campaigns on the matter. A prime example of this is the Baheya Foundation with its large donation-based hospitals that screen several hundred women daily.

Although multiple initiatives have been presented, there is still a great need for a data-driven and more accessible screening approach. Vara is building a nationwide screening program with local providers, using AI technology to provide high-quality and affordable screening to all women in Egypt.

“Our vision is to create a world in which every woman, no matter where she lives, can receive mammography results at one of our partner centers. Our technology empowers the best radiologists in the world to screen many more women! Vara makes mammography affordable, measurable, and the highest quality.” Jonas Muff, Founder & CEO of Vara, said.

To establish a mammography program in a cost-effective and scalable way, Vara’s team has approached the problem in a holistic manner. They cover not only the mammography process but the entire screening journey: raising awareness, removing the barriers between women and effective screening, and navigating appointments and follow-up visits after the screening.

Vara’s mission in Egypt is that receiving a high-quality mammogram at least every second year becomes a standard health routine accessible to all women above 40 years of age. For this mission, they are creating a network of strong local radiology centers. Vara is also working with businesses in the forms of public awareness campaigns, cross-promotion of products and services, and integrating high-quality and affordable screening mammography into employee health benefit plans, in partnership with IHD Middle East and Africa.

Vara’s launch in Egypt will spearhead the democratization of access to mammography with advanced AI technology for all Egyptian women. We are proud to be their go-to-market partner in Egypt and other markets in the future. Together with Vara, IHD is delighted to start with 3 centers in Cairo and cooperate with different stakeholders to build a wider network of centers and hospitals across the country to fulfill our common mission.”  Osama Niazy, the Managing Partner of IHD, said.

Media Contact
Company Name: Vara
Contact Person: Mai Kamel
Email: Send Email
Phone: +20 100 5542 962
Country: Egypt
Website: https://eg.vara.ai/



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