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UNITED
STATES
SECURITIES
AND EXCHANGE COMMISSION
Washington,
D.C. 20549
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1.
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Names
of Reporting Persons.
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I.R.S.
Identification Nos. of above persons (entities
only).
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Lawndale
Capital Management, LLC
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2.
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Check
the Appropriate Box if a Member of a Group (See
Instructions)
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(a)
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X
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(b)
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______
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3.
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SEC
Use Only
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4.
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Citizenship
or Place of Organization
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California
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Number
of
Shares
Beneficially
Owned
by
Each
Reporting
Person
With
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5. Sole
Voting
Power -0-
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6. Shared
Voting
Power -0-
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7. Sole
Dispositive
Power -0-
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8. Shared
Dispositive
Power -0-
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9.
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Aggregate
Amount Beneficially Owned by Each Reporting Person
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-0-
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10.
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Check
if the Aggregate Amount in Row (11) Excludes Certain Shares
(See
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Instructions)______
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11.
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Percent
of Class Represented by Amount in Row (11)
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-0-%
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12.
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Type
of Reporting Person (See
Instructions)
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1.
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Names
of Reporting Persons.
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I.R.S.
Identification Nos. of above persons (entities
only).
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Andrew
E. Shapiro
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2.
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Check
the Appropriate Box if a Member of a Group (See
Instructions)
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(a)
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X
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(b)
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______
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3.
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SEC
Use Only
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4.
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Citizenship
or Place of Organization
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United
States
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Number
of
Shares
Beneficially
Owned
by
Each
Reporting
Person
With
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5. Sole
Voting
Power -0-
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6. Shared
Voting
Power -0-
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7. Sole
Dispositive
Power -0-
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8. Shared
Dispositive
Power -0-
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9.
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Aggregate
Amount Beneficially Owned by Each Reporting Person
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-0-
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10.
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Check
if the Aggregate Amount in Row (11) Excludes Certain Shares
(See
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Instructions)______
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11.
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Percent
of Class Represented by Amount in Row (11)
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-0-%
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12.
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Type
of Reporting Person (See
Instructions)
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1.
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Names
of Reporting Persons.
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I.R.S.
Identification Nos. of above persons (entities
only).
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Diamond
A Partners, L.P.
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2.
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Check
the Appropriate Box if a Member of a Group (See
Instructions)
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(a)
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(b)
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X
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3.
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SEC
Use Only
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4.
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Citizenship
or Place of Organization
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California
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Number
of
Shares
Beneficially
Owned
by
Each
Reporting
Person
With
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5. Sole
Voting
Power -0-
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6. Shared
Voting
Power -0-
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7. Sole
Dispositive
Power -0-
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8. Shared
Dispositive
Power -0-
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9.
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Aggregate
Amount Beneficially Owned by Each Reporting Person
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-0-
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10.
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Check
if the Aggregate Amount in Row (11) Excludes Certain Shares
(See
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Instructions)______
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11.
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Percent
of Class Represented by Amount in Row (11)
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-0-%
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12.
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Type
of Reporting Person (See
Instructions)
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(a)
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Name
of Issuer
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Birks
& Mayors Inc.
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(b)
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Address
of Issuer’s Principal Executive
Offices
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1240
Phillips Square, Montreal Quebec,
Canada H3B 3H4
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(a)
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The
names of the persons filing this statement
are:
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Andrew E. Shapiro (“Shapiro”),
Lawndale Capital Management, LLC (“Lawndale”) and Diamond A. Partners,
L.P. (“DAP”) (collectively, the
“Filers”).
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Shapiro
and Lawndale disclaim beneficial ownership of the Stock except to the
extent of their respective pecuniary interests therein. DAP is
filing jointly with the other filers, but not as a member of a group, and
expressly disclaims membership in a group. In addition, the
filing of this Schedule 13G on behalf of DAP should not be construed as an
admission that it is, and it disclaims that it is, the beneficial owner of
any of the Stock covered by this
Statement.
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(b)
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The
principal business office of the Filers is located
at:
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591
Redwood Highway, Suite 2345, Mill Valley, CA
94941
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(c)
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For
citizenship of Filers, see Item 4 of the cover sheet for each
Filer.
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(d)
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This
statement relates to shares of Class A Common Stock of the Issuer (the
“Stock”).
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(e)
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The
CUSIP number of the Issuer is: 090881103
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Item
3.
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If
this statement is filed pursuant to rule 240.13d-1(b) or 240.13d-2(b) or
(c), check whether the person filing is
a:
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(a)
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[ ]
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Broker
or dealer registered under section 15 of the Act (15 U.S.C.
78o).
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(b)
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[ ]
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Bank
as defined in section 3(a)(6) of the Act (15 U.S.C.
78c).
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(c)
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[ ]
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Insurance
company as defined in section 3(a)(19) of the Act (15 U.S.C.
78c).
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(d)
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[ ]
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Investment
company registered under section 8 of the Investment Company Act of 1940
(15 U.S.C. 80a-8).
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(e)
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[X]
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An
investment adviser in accordance with section
240.13d-1(b)(1)(ii)(E).
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(f)
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[ ]
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An
employee benefit plan or endowment fund in accordance with section
240.13d-1(b)(1)(ii)(F).
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(g)
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[ ]
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A
parent holding company or control person in accordance with
240.13d-1(b)(1)(ii)(G)
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(h)
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[ ]
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A
savings association as defined in section 3(b) of the Federal Deposit
Insurance Act (12 U.S.C. 1813).
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(i)
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[ ]
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A
church plan that is excluded from the definition of an investment company
under section 3(c)(14) of the Investment Company Act of 1940 (15 U.S.C.
80a-3).
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(j)
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[ ]
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Group,
in accordance with section
240.13d-1(b)(1)(ii)(J).
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Item
4.
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Ownership.
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Item
5.
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Ownership
of Five Percent or Less of a Class
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Item
6.
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Ownership
of More than Five Percent on Behalf of Another
Person.
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Item
7.
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Identification
and Classification of the Subsidiary Which Acquired the Security Being
Reported on By the Parent Holding
Company.
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Item
8.
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Identification
and Classification of Members of the
Group.
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Item
9.
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Notice
of Dissolution of Group
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Item
10.
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Certification.
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DIAMOND
A PARTNERS, L.P.
By: Lawndale
Capital Management, LLC,
General Partner
By: Andrew
E. Shapiro, Manager
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LAWNDALE
CAPITAL MANAGEMENT, LLC
By: Andrew
E. Shapiro, Manager
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Andrew
E. Shapiro
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