UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 8-K
CURRENT REPORT
PURSUANT TO SECTION 13 OR 15(d) OF
THE SECURITIES EXCHANGE ACT OF 1934
Date of Report (Date of earliest event reported):
November 1, 2006
THE CHEESECAKE FACTORY INCORPORATED
(Exact Name of Registrant as Specified in its Charter)
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Delaware |
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0-20574 |
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51-0340466 |
26901 Malibu Hills Road
Calabasas Hills, California 91301
(Address of principal executive offices) (Zip Code)
Registrant’s telephone number, including area code:
(818) 871-3000
Not Applicable
(Former name or former address, if changed since last report)
Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instruction A.2. below):
o Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
o Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
o Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14.d-2(b))
o Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))
In a press release dated November 2, 2006, The Cheesecake Factory Incorporated announced the opening of its 113th Cheesecake Factory restaurant at the Westroads Mall in Omaha, Nebraska on November 1, 2006. The restaurant contains approximately 10,200 square feet and 285 seats.
To celebrate the opening, The Cheesecake Factory hosted a benefit on October 28, 2006 for The Omaha Community Playhouse, the largest community theatre in the United States. The ticket price for the event included cocktails, appetizers, a sampling of several entrees, live music and the Company’s signature cheesecakes. The Cheesecake Factory, along with its vendors, underwrote the event in order to donate 100% of the proceeds from ticket sales, approximately $30,000, to The Omaha Community Playhouse.
The full text of the press release is attached as Exhibit 99.1 to this report and is hereby incorporated by reference herein.
SECTION 9 — FINANCIAL STATEMENTS AND EXHIBITS
(d) Exhibits
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99.1 |
Press release dated November 2, 2006 entitled, “The Cheesecake Factory Opens in Omaha, Nebraska” |
Pursuant to the requirements of the Securities Exchange Act of 1934, the Registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.
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Date: November 2, 2006 |
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THE CHEESECAKE FACTORY INCORPORATED |
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By: |
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/s/ MICHAEL J. DIXON |
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Michael J. Dixon |
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Exhibit |
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Description |
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99.1 |
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Press release dated November 2, 2006 entitled, “The Cheesecake Factory Opens in Omaha, Nebraska” |