ProShares Launches MSCI Emerging Markets Dividend Growers ETF (EMDV)

ProShares, the leader in dividend growers ETFs, today launched the ProShares MSCI Emerging Markets Dividend Growers ETF (EMDV). EMDV is the first ETF focused on emerging markets companies with the longest track records of year-over-year dividend growth. It is sixth in ProShares’ suite of dividend growers ETFs—the largest suite of any ETF provider.

“Dividend growth investing is a strategy that has become more and more popular because it attempts to identify quality companies with the potential for outperformance and lower volatility,” said Michael L. Sapir, co-founder and CEO of ProShare Advisors, LLC, the advisor to ProShares. “We are pleased to add an emerging markets fund to our suite of dividend growers ETFs.”

ProShares’ first dividend growers ETF, NOBL, recently surpassed $1 billion in assets in just over two years since its launch.

Emerging markets have become an increasingly important part of the global equity market, growing from just 5% of world equities in 2001 to over 10% in 2015. Investors interested in emerging markets may want to consider dividend growers, which tend to outperform the broader market. Indeed, according to Ned Davis Research, companies within the MSCI Emerging Markets Index that grew dividends returned 14.5% compared with 5.1% for the MSCI Emerging Markets Index.1

ProShares’ dividend growers ETFs focus on the companies with the longest track records of dividend growth in some of the most popular U.S. and international indexes. These include:

About the Index

The MSCI Emerging Markets Dividend Masters Index targets companies that are currently members of MSCI Emerging Markets and have increased dividend payments each year for at least seven consecutive years. The index contains a minimum of 40 stocks, which are equally weighted. No single sector may compose more than 30% of the index, and no single country may compose more than 50% of the index. If there are fewer than 40 stocks with at least seven consecutive years of dividend growth, or if sector or country caps are breached, the index will include companies with shorter dividend growth histories. The index is rebalanced each February, May, August and November, with an annual reconstitution during the November rebalance.

About ProShares

ProShares helps investors to go beyond the limitations of conventional investing and face today's market challenges. ProShares strives to help investors build better portfolios by providing access to alternative investments delivered with the liquidity, transparency and cost effectiveness of ETFs. Our wide array of alternative ETFs can help you reduce volatility, manage risk and enhance returns.

1 Data is from June 30, 1996, through December 31, 2015.

There is no guarantee dividends will be paid. Companies may reduce or eliminate dividends at any time, and those that do will be dropped from the index at reconstitution. Indexes are unmanaged, and one cannot invest directly in an index. Past performance does not guarantee future results.

Investing involves risk, including the possible loss of principal. This ProShares ETF is diversified and entails certain risks, including imperfect benchmark correlation and market price variance, that may decrease performance. International investments may involve risks from geographic concentration, differences in valuation and valuation times, unfavorable fluctuations in currency, differences in generally accepted accounting principles, and from economic or political instability. In emerging markets, all these risks are heightened, and lower trading volumes may occur. Please see the summary and full prospectuses for a more complete description of risks. There is no guarantee any ProShares ETF will achieve its investment objective.

Carefully consider the investment objectives, risks, charges and expenses of ProShares before investing. This and other information can be found in their summary and full prospectuses. Read them carefully before investing. Obtain them from your financial advisor or broker/dealer representative or visit ProShares.com.

"MSCI," "MSCI Inc.," and "MSCI Index" are service marks of MSCI and have been licensed for use by ProShares. ProShares have not been passed on by MSCI or its affiliates as to their legality or suitability. ProShares based on MSCI indexes are not sponsored, endorsed, sold or promoted by MSCI or its affiliates, and they make no representation regarding the advisability of investing in ProShares. THIS ENTITY AND ITS AFFILIATES MAKE NO WARRANTIES AND BEAR NO LIABILITY WITH RESPECT TO PROSHARES.

ProShares are distributed by SEI Investments Distribution Co., which is not affiliated with the fund’s advisor.

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