Modular vehicle wraps offer faster, more cost-effective fleet branding with minimal downtime using precision digital technology
-- Wrapping commercial vans and lorries with customised vinyls and decals has long been a way for companies to use their fleets as mobile advertising billboards, but the introduction of advanced technology, digital printing, and laser scanning has evolved how vinyls are produced and applied.
Modular vehicle wraps are gaining traction as a faster, more cost-effective option that provides economies of scale for businesses with multiple vehicles and reduces the time fleets spend off the road.
WrapUK, the established experts in bespoke wrapping for vehicles and fleets of every size, say modular wrapping is increasingly being used by UK organisations looking to maximise visibility while keeping costs down.
Contrasts Between Conventional and Modular Vehicle Wrapping
Modular wraps, also referred to as one-day wraps, are produced differently from traditional wraps. The process utilises professional-quality equipment and tooling, including 3D scanners. This enables technicians to create a digital model of each vehicle’s bodywork and contours, transferring that data to a laser-cutting machine, which produces each panel with exacting detail.
The application of the vinyl wrap is largely consistent, with technicians using specialised adhesives to install pre-cut vinyl on the lorry or van bodywork after in-depth cleaning and surface preparation, delivering a finished result free of deviations and bubbles.
However, the contrast is in the time the wrap creation and installation takes, which makes it more commercially viable to wrap several vehicles or a whole fleet in a fraction of the time it would take to manually produce the design or decal in each specific size and dimension.
In many cases, businesses report cost reductions of up to 50%, and the savings can be substantially higher when fleets would otherwise have been off the road for multiple days.
The Cost Efficiency of Modular Wraps for Fleets and Company Vans
Time is a key factor in commercial vehicle wrapping, not only the time engineers and technicians need to spend preparing the vehicle, creating the vinyl panels, and applying them, but also the time spent transporting vehicles to and from workshops and away from deliveries or other business activities.
Modular wraps are faster and simpler for vinyl installation technicians to fit, which further reduces the duration of each project. This is because the laser-precise cutting process means wrapping teams won’t need to make manual adjustments along the way, which adds to the efficiency of a modular wrap fitting system.
In addition, engineers are less likely to need to remove as many of the components from a vehicle before vinyl panels can be fitted, although some parts, such as wing mirrors, will usually still need to be temporarily removed.
Once a wrap design has been approved by the business, technicians can use the same 3D modelling and wrap cutting process regardless of the specifics of the project, which is equally relevant to premium, high-end wrap installations as well as for temporary, budget-friendly promotional decals.
Installation Timelines for Modular Wraps for Businesses
The very reason modular wraps are known as same-day or one-day wraps is just that; they can often be fitted in 24 hours, which is a significant reduction in time that businesses previously needed to budget for.
This is particularly beneficial for companies that use vinyl promotional advertising for temporary events or sales. Although lower-cost vinyls are suited to short-term use, the same time constraints apply with conventional wrapping, which means accounting for downtime every time temporary wraps are fitted.
Lowering the time required for vinyl cutting means technicians can transition from prep work through to application and finishing faster, although there are some scenarios in which a modular wrap may still require more than one day.
They include more complex wrapping projects for very large or unusual vehicles, such as boats, cranes or agricultural machinery. Non-standard bodywork and a larger number of panels, along with extended prep work for vehicles with more oil, dirt or road spray, will add to the wrap installation turnaround time, although modular wraps remain the fastest solution.
Why Modular Wraps Are Considered a Best Practice Option for Eco-Friendly Fleets
A proportion of UK businesses have made the switch to electric vehicles, with some larger brands, especially in the energy sector, now having all-electric fleets. For many, their eco-conscious credentials are a core aspect of their marketing.
Modular wraps support sustainability because the application process requires less heat than conventional wrap installations, making it a lower-energy way to customise a fleet.
3D laser cutting minimises vinyl waste and ensures each panel is produced as efficiently as possible. At the same time, installation accuracy and the quality of protective finishes can further extend the wrap's lifespan before a replacement is required.
Laser-cut vinyl has the same durability as other vinyl panels, largely depending on the vinyl brand and the wrap technician's expertise. Therefore, companies seeking cost and energy-centric wraps may still wish to compare the benefits of protective coatings, such as ceramics, which extend the longevity of each wrap.
The Benefits of Modular Wrapping for UK Firms
The advantages of modular wraps are clear: advanced technology enables vinyl panels to be pre-cut to exact specifications, matching the specific dimensions, sizing and contours of any commercial vehicle in question.
This generates considerable reductions in installation times and makes fleet customisation more cost-effective, shortening the time commercial vehicles spend off the road from two to three days to 24 hours.
It remains important for transport and fleet managers to consult their selected provider to ensure they have support with wrap design and development, which is an essential aspect of creating modular wraps that deliver the desired brand awareness outcomes.
Effective, memorable design is as influential as the speed and quality of the wrap, and professional design input can make a notable difference to the impact that commercial wrapping has.
Businesses keen to switch from standard to modular wraps may also wish to consider the remaining durability of their existing wraps. This can be a useful way to plan for a replacement wrap installation at the optimal time, before current fleet decals show visible signs of wear and tear, but without investing in new vinyls before it is necessary.
Read more about WrapUK - Maximising Returns Against the Price of Van Wrapping
About the company: WrapUK are premium vehicle wrapping specialists based in Sussex, UK. Car wraps, van wraps, commercial vehicle wraps and even boat wraps are a speciality. Our clients are based throughout the South of England, from Brighton to Southampton. For fleet wraps the team will work on site, for speed and to minimise disruption.
Contact Info:
Name: Edd Marchant-Lane
Email: Send Email
Organization: WrapUK
Website: https://www.wrapuk.com/
Release ID: 89181525
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