Global fishing supplies provider will reduce invoice processing costs and compress cycle times with Hyperscience agentic document automation

Hyperscience, a market leader in enterprise AI infrastructure software, focused on Intelligent Document Processing (IDP), today announced that Pure Fishing, selected the Hyperscience Hypercell Platform to automate and streamline its invoice processing operations across its global finance function.

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As one of the world’s largest fishing tackle and outdoor recreation companies, Pure Fishing manages a high volume of supplier invoices globally each month, spanning multiple regions, vendors, and formats. By adopting Hyperscience’s industry-leading IDP solution, the company expects to significantly reduce processing costs, compress cycle times, improve accuracy and reduce fraud risk, and give finance real-time visibility to improve cash flow.

“At Pure Fishing, we’re always looking for innovative ways to make our operations more efficient and scalable,” said Robert Peak, COO/CFO, Pure Fishing. “This is a major step forward in our broader digital transformation journey. Hyperscience’s intelligent automation technology allows us to process invoices faster, with greater accuracy, and seamlessly integrates with our existing downstream systems.”

Using advanced machine learning and vision-language models, the Hyperscience Platform automatically classifies, extracts, and validates information from complex invoices, even those with variable layouts or poor image quality. The system then feeds clean, structured data directly into downstream financial systems, helping Pure Fishing achieve higher straight-through processing rates, faster turnaround times, and measurable cost savings.

“Documents are still an integral part of every business, especially in retail, where invoices, purchase orders, and vendor communications drive daily operations. Yet, manual paperwork processing continues to slow teams down, create backlogs, and hinder efficiency in today’s AI-driven world,” said Andrew Joiner, CEO of Hyperscience. “Pure Fishing is leading the way in digital transformation by recognizing that true AI-driven innovation begins in the back office. By adopting the Hyperscience Hypercell platform to automate critical workflows like invoice processing, Pure Fishing is turning manual processes into intelligent, data-driven systems that scale globally. Their visionary approach sets the standard for how industry leaders can use AI to enhance efficiency, reduce friction, and unlock new levels of operational excellence.”

The engagement reflects Hyperscience’s growing momentum in the manufacturing, retail, and consumer goods sectors, where global enterprises face rising volumes of supplier and logistics documentation. By automating these document-heavy workflows, companies can accelerate business processes, reduce operational costs, and enhance data quality—all critical to driving competitive advantage in today’s fast-changing environment.

About Pure Fishing

Pure Fishing is a collection of the world's favorite fishing brands. Every day, all around the world, someone experiences the joy of catching a fish with one of our products. From gear for epic battles at sea to a relaxing day with family at the lake, our portfolio includes the most recognized and admired brands in fishing tackle, lures, rods, reels and storage. Abu Garcia®, Berkley®, DAM®, Fenwick®, Fin-Nor®, Frabill®, Greys®, Hardy®, Hodgman®, Johnson®, JRC®, Madcat®, Mitchell®, PENN®, Pflueger®, Plano®, Prologic®, Savage Gear®, Shakespeare®, SpiderWire®, Stren®, Ugly Stik® and Van Staal®. For more information about Pure Fishing and its product portfolio, please visit www.purefishing.com.

About Hyperscience

Hyperscience is a market leader in enterprise AI infrastructure software, focused on Intelligent Document Processing (IDP). The Hyperscience Hypercell platform unlocks the value of an organization’s back office data through the automation of end-to-end processes, and transforms complex documents into LLM and RAG-ready data to power new enterprise GenAI experiences. This enables organizations to transform manual, siloed processes into a strategic advantage, resulting in a faster path to decisions, actions, and revenue; positive and engaging customer, public, and patient experiences; and dramatic increases in productivity.

Leading organizations across the globe rely on Hyperscience to drive their hyperautomation initiatives, including American Express, Charles Schwab, HM Revenue and Customs, Mars, Stryker, The United States Social Security Administration, and The United States Department of Veterans Affairs. The company is funded by top tier investors including Bessemer Venture Partners, Battery, FirstMark, Stripes, and Tiger Global.

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