With nearly 90% of start-ups failing, the marketplace is flooded with advice - but The Start-Up Puzzle cuts through the noise. This concise, actionable guide delivers “snackable” insights, providing a clear framework and toolkit to help aspiring entrepreneurs avoid common pitfalls and turn business dreams into reality. Developed in partnership with Rotterdam School of Management, Erasmus University, the book draws on decades of real-world experience and interviews with leading entrepreneurs, academics, and investors.
A Step-by-Step Roadmap to Success
As an experienced entrepreneur who has helped numerous start-ups succeed, Robert van Pappelendam (better known as RvP) and academic entrepreneurship expert Joris Meijaard both specialize in transforming creative ideas into thriving new business ventures. The Start-Up Puzzle is a practical how-to guide for building a successful new business venture, combining practical, real-world experience, research, and interviews with subject matter experts. The book demystifies the entrepreneurial journey, making it accessible and actionable for anyone looking to build a thriving business.
“Starting a new business can be overwhelming, but it doesn’t have to be,” says Robert van Pappelendam. “This book provides the clarity and tools you need to succeed.”
What Makes The Start-Up Puzzle Unique?
• Concise and Practical Guidance: No fluff, just actionable advice.
• Real-World Examples: Learn from the experiences of successful entrepreneurs.
• Expert Insights: Gain perspectives from academics, investors, and industry leaders.Immediately Implementable Frameworks: Turn your idea into a successful venture step by step.
This powerful, no-nonsense book is already gaining resounding praise from experts:
“If you’re serious about turning your business idea into a thriving enterprise, grab your copy of The Start-Up Puzzle. Trust me, this guide will help you put all the right pieces together for success.” — Kevin Harrington, Original Shark on ABC’s Shark Tank and Inventor of the Infomercial
“This handy and succinct booklet offers a practical roadmap through the start-up universe. It delivers a layered perspective on the twists and turns involved in building a successful venture. I loved the mix of first-person experiences and interviews with serial entrepreneurs, academics, and investors. This is not a dry academic publication—no, it's a smart, readable, and wry practitioners’ guide to the mysteries of the innovation ecosystem. For entrepreneurs at every level, I suggest you tuck this quirky little booklet in your mental back pocket as an easy reference point and even a source of solace.” — Sam Magee, Director of the Lemann Program on Creativity and Entrepreneurship at Harvard College
Through inspiring stories, data-driven wisdom, and action steps that help aspiring entrepreneurs hit the ground running, RvP presents a clear path to success that distills business principles down to their most essential elements.
The Start-Up Puzzle (ISBN: 9781965340325 / 9781965340318) can be purchased through retailers worldwide, including Barnes & Noble and Amazon. The hardcover retails for $24.99 and the paperback retails for $14.99. Review copies and interviews are available upon request.
From the back cover:
In today’s crowded marketplace of start-up advice, The Start-Up Puzzle stands out by offering concise, “snackable” guidance that gets straight to the point. In partnership with the Erasmus University Rotterdam, and based on real-world examples, it provides a framework & toolkit that can be implemented immediately – helping you avoid the common pitfalls of the entrepreneurial journey and turning your business dreams into reality.
“The Start-Up Puzzle is more than just a book; it’s a guide that helps you understand and navigate the dynamic world of start-ups.” - Peter Stas, Serial Entrepreneur
About the Authors:
With over 30 years of experience, Robert van Pappelendam (RvP) is a seasoned entrepreneur and business executive, having guided numerous start-ups to success. His passion lies in mentoring aspiring entrepreneurs and simplifying the complexities of launching a business. Co-author Joris Meijaard, an academic expert in innovation and entrepreneurship and senior lecturer in strategy and entrepreneurship at Rotterdam School of Management, Erasmus University in the Netherlands, brings research-backed insights to the book, complementing Robert’s practical approach. “We wanted to create a guide that not only inspires but equips entrepreneurs with a clear, actionable roadmap,” says van Pappelendam.
About MindStir Media:
MindStir Media LLC is an award-winning book publisher. To learn more about publishing a book with MindStir Media, visit http://mindstirmedia.com or call 800-767-0531.
Media Contact:
Robert van Pappelendam, Phone: +41 (79) 416 6153, Email: rvp@startuppuzzle.com - Website: www.startuppuzzle.com
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