Edgar Filing: CHINA EDUCATION ALLIANCE INC.

Unassociated Document

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20-549

FORM 10-Q

(Mark One)

x	QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the quarterly period ended September 30, 2009

o	TRANSITION REPORT UNDER SECTION 13 OR 15(d) OF THE EXCHANGE ACT

For the transition period from ______________ to _____________

Commission file number: 333-101167

CHINA EDUCATION ALLIANCE, INC.

(Exact name of registrant as specified in its charter)

North Carolina	56-2012361
(State or other jurisdiction of incorporation or organization)	(I.R.S. Employer Identification No.)

58 Heng Shan Road, Kun Lun Shopping Mall, Harbin, The People’s Republic of China	150090
(Address of principal executive offices)	(Zip Code)

011-86- 451-8233-5794

(Registrant’s telephone number, including area code)

Not Applicable

(Former name, former address and former fiscal year, if changed since last report)

Indicate by check mark whether the registrant (1) has filed reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes x No o

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files). Yes o No o

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. See the definitions of “large accelerated filer”, “accelerated filer” and “smaller reporting company” ion Rule 12b-2 of the Exchange Act.

Large accelerated filer o	Accelerated filer o

Non-accelerated filer o	Smaller reporting company x

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). Yes o No x

APPLICABLE ONLY TO ISSUERS INVOLVED IN BANKRUPTCY

PROCEEDINGS DURING THE PRECEDING FIVE YEARS

Indicate by check mark whether the registrant has filed all documents and reports required to be filed by Sections 12, 13, or 15(d) of the Securities Exchange Act of 1934 subsequent to the distribution of securities under a plan confirmed by a court. Yes o No o

APPLICABLE ONLY TO CORPORATE ISSUERS

Indicate the number of shares outstanding of each of the issuer’s classes of common equity, as of the latest practicable date:

As of November 13, 2009, there are 29,530,950 shares of $0.001 par value common stock issued and outstanding.

FORM 10-Q

CHINA EDUCATION ALLIANCE, INC.

INDEX

		Page
PART I	FINANCIAL INFORMATION

	Item 1. Financial Statements ( Unaudited)
	Report of Independent Registered Public Accounting Firm
	Condensed Consolidated Balance Sheets as of September 30, 2009 (Unaudited) and December 31, 2008	3
	Condensed Consolidated Statements of Income for the Three and Nine Months Ended September 30, 2009 and 2008 (Unaudited)	4
	Condensed Consolidated Statements of Cash Flows for the Nine Months Ended September 30, 2009 and 2008 (Unaudited)	5
	Notes to Consolidated Financial Statements as of September 30, 2009 (Unaudited)	6
	Item 2. Management’s Discussion and Analysis of Financial Condition or Plan of Operation	21
	Item 3. Quantitative and Qualitative Disclosures About Market Risk.	31
	Item 4. Controls and Procedures	31

PART II	OTHER INFORMATION

	Item 1. Legal Proceedings.	31
	Item 1A. Risk Factors.	31
	Item 2. Unregistered Sales of Equity Securities and Use of Proceeds.	32
	Item 3. Defaults Upon Senior Securities.	32
	Item 4. Submission of Matters to a Vote of Security Holders.	32
	Item 5. Other Information.	32
	Item 6. Exhibits	32

PART I - FINANCIAL INFORMATION

Item 1. Financial Statements (Unaudited)

China Education Alliance, Inc. and Subsidiaries

Condensed Consolidated Balance Sheets

	September 30,		December 31,
	2009		2008
	(Unaudited)		(Audited)
ASSETS
Current Assets
Cash and cash equivalents	$	38,771,932	$	23,418,098
Advances to related parties		204,569		142,006
Accounts receivables		1,195,623		469,607
Prepaid expenses		2,006,620		3,437,506
Total current assets		42,178,744		27,467,217

Property and equipment, net		6,585,397		6,519,229
Intangibles, net		346,771		481,112
Advance on acquisition		932,000		932,000
Long term investment		338,056		342,357

	$	50,380,968	$	35,741,915

LIABILITIES AND STOCKHOLDERS' EQUITY

Current Liabilities
Accounts payable and accrued expenses	$	1,295,291	$	800,692
Deferred revenues		1,252,563		1,227,806
Total current liabilities		2,547,854		2,028,498

Stockholders' Equity
Preferred stock ($0.001 par value, 20,000,000 shares authorized, 4,502,142 and 7,597,645 issued and outstanding, respectively, aggregate liquidation preference of $1,665,793 and $2,811,129, respectively)		1,867,644		3,010,144
Common stock ($0.001 par value, 150,000,000 shares authorized, 24,732,914 and 21,892,631, issued and outstanding, respectively)		24,733		21,893
Additional paid-in capital		15,283,404		10,751,732
Statutory reserve		1,990,238		1,990,238
Accumulated other comprehensive income		2,775,834		2,688,080
Retained earnings		25,891,261		15,251,330
Total stockholders' equity		47,833,114		33,713,417

	$	50,380,968	$	35,741,915

The accompanying notes are an integral part of these condensed consolidated financial statements.

China Education Alliance, Inc. and Subsidiaries

Condensed Consolidated Statements of Operations

(Unaudited)

	Three months ended September 30,					Nine months ended September 30,
	2009			2008		2009			2008
Revenues
Online education revenues	$	5,768,667		$	4,339,119	$	16,068,783		$	10,259,674
Training center revenues		3,853,285			2,019,933		8,408,331			3,608,317
Advertising revenues		609,726			787,337		2,077,016			1,807,509
Total revenue		10,231,678			7,146,389		26,554,130			15,675,500

Cost of Goods Sold
Online education costs		1,223,984			667,373		3,457,403			1,489,653
Training center costs		736,215			667,066		2,102,654			1,321,523
Advertising costs		48,491			47,622		173,405			133,209
Total cost of goods sold		2,008,690			1,382,061		5,733,462			2,944,385

Gross Profit
Online education gross profit		4,544,683			3,671,746		12,611,380			8,770,021
Training center gross profit		3,117,070			1,352,867		6,305,677			2,286,794
Advertising gross profit		561,235			739,715		1,903,611			1,674,300
Total gross profit		8,222,988			5,764,328		20,820,668			12,731,115

Operating Expenses
Selling expenses		3,079,340			2,352,018		7,196,522			4,965,036
Administrative		425,990			288,083		1,320,102			935,830
Depreciation and amortization		275,909			264,988		766,260			680,819
Total operating expenses		3,781,239			2,905,089		9,282,884			6,581,685

Other Income
Other Income		-			5,570		-			534,067
Interest income		36,085			37,991		84,624			94,427
Investment loss		(1,275	)		-		(5,364	)		-
Total other income		34,810			43,561		79,260			628,494

Net Income Before Provision for Income Tax		4,476,559			2,902,800		11,617,044			6,777,924

Provision For Income Taxes		301,980			145,889		977,112			451,097


Net Income	$	4,174,579		$	2,756,911	$	10,639,932		$	6,326,827

Basic Earnings Per Share	$	0.18		$	0.13	$	0.48		$	0.30

Basic Weighted Average Shares Outstanding		23,069,062			21,434,129		22,341,051			21,434,129

Diluted Earnings Per Share	$	0.16		$	0.11	$	0.44		$	0.26

Diluted Weighted Average Shares Outstanding		25,566,705			24,176,509		24,254,521			24,796,069

The Components of Other Comprehensive Income
Net Income	$	4,174,579		$	2,756,911	$	10,639,932		$	6,326,827
Foreign currency translation adjustment		274,480			80,723		87,754			1,412,564

Comprehensive Income	$	4,449,059		$	2,837,634	$	10,727,686		$	7,739,391

The accompanying notes are an integral part of these condensed consolidated financial statements.

China Education Alliance, Inc. and Subsidiaries

Condensed Consolidated Statements of Cash Flows

(Unaudited)

	Nine Months Ended September 30,
	2009			2008
Cash flows from operating activities
Net Income	$	10,639,932		$	6,326,827
Adjustments to reconcile net income to net cash provided by operating activities
Depreciation and amortization		1,176,723			1,193,275
Stock based compensation		442,450			-
Loss on equity investment		5,132			-

Net change in assets and liabilities
Account receivables		(724,876	)		(296,276	)
Prepaid expenses and other		1,439,230			(972,961	)
Advances to related parties		(62,217	)		(943,733	)
Accounts payable and accrued liabilities		492,655			289,618
Deferred revenue		21,776			751,059
Net cash provided by operating activities		13,430,805			6,347,809

Cash flows from investing activities
Purchases of fixed assets		(1,091,554	)		(1,726,750	)
Long-term investment		-			(431,831	)
Net Cash used in investing activities		(1,091,554	)		(2,158,581	)

Cash flows from financing activities
Warrants exercised		2,949,559			2,667,559
Net Cash Provided by Financing Activity		2,949,559			2,667,559

Effect of exchange rate on cash		65,024			1,412,565

Net increase in cash		15,353,834			8,269,352

Cash and cash equivalents at beginning of period		23,418,098			11,778,954

Cash and cash equivalents at end of period	$	38,771,932		$	20,048,306

Supplemental disclosure of cash flow information:
Taxes paid	$	870,797		$	94,737

Non-cash investing and financing activities
Conversion of preferred stock to common	$	1,142,500		$	667,800

The accompanying notes are an integral part of these condensed consolidated financial statements.

China Education Alliance, Inc. and Subsidiaries

Notes to Unaudited Condensed Consolidated Financial Statements

1. Description of Business

Nature of organization - China Education Alliance, Inc. (the “Company”), formerly known as ABC Realty Co., was originally organized under the laws of the State of North Carolina on December 2, 1996. ABC Realty Co.’s primary purpose was to act as a broker or agent in residential real estate transactions. On September 15, 2004, ABC Realty Co. was reorganized pursuant to the Plan of Exchange to acquire Harbin Zhong He Li Da Education Technology, Inc. (“ZHLD”), a corporation formed on August 9, 2004 in the City of Harbin of Heilongjiang Province, People’s Republic of China, with an authorized capital of $60,386 (RMB500,000).

On September 15, 2004, ABC Realty Co. executed a Plan of Exchange with ZHLD and Duane C. Bennett, the former Chairman of ABC Realty Co., pursuant to which the shareholders of ZHLD exchanged all of their registered capital of $60,386 for 18,333,334 shares of common stock of the Company, or approximately 95% of the Company’s common stock. On November 17, 2004, ABC Realty Co. changed its name to China Education Alliance, Inc. On December 13, 2004, China Education Alliance, Inc. consummated the Plan of Exchange with ZHLD and ZHLD’s shareholders. As a result of the Plan of Exchange, the transaction was treated for accounting purposes as a recapitalization of ZHLD.

ZHLD is a technology company engaged in the online education industry in the People’s Republic of China. Its mission is to promote distance learning development in the People’s Republic of China, to improve the efficiency and effectiveness of elementary education, higher education, vocational education, skill education, continuing education, and professional training programs, and to integrate with the international education system.

ZHLD’s subsidiary, Heilongjiang Zhonghe Education Training Center (“ZHTC”) was registered in the People’s Republic of China (the “PRC”) on July 8, 2005 with a registered capital of $60,386 and is a wholly owned subsidiary of ZHLD. ZHLD owns 99% of ZHTC with 1% held in trust by Xiqun Yu for the benefit of China Education Alliance, Inc.

ZHLD also owns 70% of Beijing Hua Yu Hui Zhong Technology Development Co., Ltd. (“BHYHZ”). BHYHZ was formed on September 30, 2006 in the PRC. The remaining 30% interest was given to The Vocational Education Guidance Center of China for no consideration. The 30% interest in BHYHZ that the Company transferred to The Vocational Education Guidance Center of China for no consideration was treated as an intangible asset. The minority ownership interest shares of operating losses of BHYHZ are being absorbed by the Company as the minority interest holdings have no basis in their investment. The minority losses absorbed by the Company for their BHYHZ subsidiary for the three and nine months ended September 30, 2009 and 2008 was $9,603 and 9,336, $86,620 and $82,432. respectively.

On April 18, 2008, ZHLD entered into an agreement and supplementary agreement with Harbin Daily Newspaper Group (“Newspaper Group”) to invest in a joint venture company, Harbin New Discovery Media Co., Ltd. (“New Discovery”). ZHLD contributed RMB 3,000 000 (approximately, $430,000) and Newspaper Group contributed RMB 3,120,000 (approximately, $445,000) towards the registered capital of New Discovery. In return for their respective contributions, ZHLD own 49.02% equity interest and Newspaper Group own 50.98% equity interest in New Discovery. The parties are prohibited, for the duration of the joint venture from retiring or transferring their equity interests. This joint venture will create new educational material distribution channels in readable newspaper format in the future. The value of this investment as of September 30, 2009 was $338,056.

On January 4, 2009, China Education Alliance’s subsidiary, Harbin Zhong He Li Da Education Technology, Inc (“ZHLD”) entered into an agreement with Mr. Guang Li to jointly incorporate and invest in a joint venture company, Zhong He Li Da (Beijing) Management Consultant Co., Ltd. (“ZHLDBJ”). ZHLD contributed RMB 425,000 (approximately, $62,107), and Mr. Guang Li contributed RMB 75,000 (approximately, $10,960) towards the registered capital of ZHLDBJ, amounting to a total registered capital of 500,000 RMB (approximately, $73,067). In return for their respective contributions, ZHLD own 85% equity interest, and Mr. Guang Li own 15% equity interest in ZHLDBJ. ZHLD has authorized Mr. Xiqun Yu, the Company CEO, to hold 20% of its equity interest of ZHLDBJ on its behalf. ZHLDBJ will be involved in the vocational training business which includes IT engineering and accounting training, in particular, in running the “Million Managers Training Program”, with the goal of improving participants’ management skills and designing a complete solution for the management, clients and suppliers. The minority ownership portion of ZHLDBJ operating losses, are being absorbed by the Company, as the management of the Company cannot predict the financial ability of the minority shareholder to provide for such losses. The minority losses absorbed by the Company for its ZHLDBJ subsidiary for the nine months ended September 30, 2009 was $1,172.

On April 27, 2008, the Company entered into a Share Transfer Agreement with Mr. Yuli Guo (the “Vendor”) and World Exchanges, Inc. (“WEI”) to purchase from Vendor seventy (70) issued and outstanding ordinary shares in WEI, representing 70% of the entire issued share capital of WEI (the “WEI Acquisition”). WEI is incorporated under the laws of Canada and was organized on December 19, 1991. WEI has been registered at 30 Denton Avenue, Apartment 2216, Toronto, Canada. In consideration for the said shares, the Company issued to the Vendor 400,000 shares of its common stock, with a market value of $2.33 per share or $932,000. The Vendor retained the remaining 30% of the issued share capital of WEI. The Vendor has agreed not to transfer the shares of the Company to a third party for fifteen (15) years and to grant the Company a right of first refusal in the event the Vendor is desirous of selling such shares.

WEI provides English training programs, English test preparation courses and overseas study and consulting services in the PRC. Included as part of the WEI Acquisition, is the acquisition of five English language schools in various parts of the PRC. The WEI acquisition has not been fully completed as of September 30, 2009 due to the non-resolution of ongoing administrative and legal matters in connection with the acquisition of WEI. The Company currently is attempting to fully resolve all outstanding issues related to this acquisition prior to December 31, 2009. As of September 30, 2009 the Company’s management decided to exclude completed portions of its WEI acquisition from the consolidated financial statements until such time as the WEI acquisition is fully completed. For the three months ended March 31, 2009 and three and six months ended June 30, 2009, certain subsidiaries of WEI were included in the results of operations of the Company. The results of these operations were immaterial in scope to the Company’s operations and will be reflected in future filings as an administrative expense of the Company for those periods. The results of operations for these subsidiaries of WEI, previously consolidated into the Company’s operations for the three months ended March 31, 2009 and three and six months ended June 30, 2009, were losses of $73,575, $112,009 and $185,584, respectively. As of September 30, 2009 and December 31,2008 the Company has outstanding advances made to WEI of $ 204,568 and $80,000, respectively.

The Company operates in one business segment, that of education, in which it operates in two revenue areas of online education and education training centers. With the Company’s equity investment in New Discovery the Company is now invested in the business of publishing and circulating “Scientific Discovery”, a scientific information newspaper, also with a focus on education.

2 Basis of Preparation of Financial Statements

The accompanying financial statements differ from the financial statements used for statutory purposes in PRC in that they have been prepared in compliance with U.S. generally accepted accounting principles (“GAAP”) and reflect certain adjustments, recorded on the entities’ books, which are appropriate to present the financial position, results of operations and cash flows in accordance with GAAP. The principal adjustments are related to revenue recognition, foreign currency translation, deferred taxation, consolidation, and depreciation and valuation of property and equipment and intangible assets.

These consolidated financial statements for interim periods are unaudited. In the opinion of management, all adjustments, consisting of normal, recurring adjustments and disclosures necessary for a fair presentation of these interim statements have been included. The results reported in these consolidated interim financial statements are not necessarily indicative of the results that may be reported for the entire year. The accompanying consolidated financial statements have been prepared in accordance with the rules and regulations of the Securities and Exchange Commission and do not include all information and footnotes necessary for a complete presentation of financial statements in conformity with accounting principles generally accepted in the United States of America. These consolidated financial statements should be read in conjunction with the Company’s Annual Report on Form 10-K for the fiscal year ended December 31, 2008, filed on March 30, 2009.

3. Summary of Significant Accounting Policies

Principles of Consolidation - The consolidated financial statements include the accounts of the Company and its wholly subsidiaries (ZHLD and ZHTC) and its majority owned subsidiaries (BHYHZ and ZHLDBJ). All inter-company transactions and balances were eliminated. Minority interest in the net assets and earnings or losses of BHYHZ and ZHLDBJ have been absorbed by the Company as minority interest holders in these subsidiaries have no basis in their investment in these subsidiaries.

Use of estimates - The preparation of these financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the dates of the financial statements and the reported amounts of net sales and expenses during the reported periods.

Significant estimates include values and lives assigned to acquired intangible assets, the useful lives and impairment of property and equipment, collectibility of accounts receivable, slow moving, obsolete and/or damaged inventory and stock warrant and option valuation. Actual results may differ from these estimates.

Cash and cash equivalents - The Company considers all highly liquid debt instruments purchased with a maturity period of three months or less to be cash or cash equivalents. The carrying amounts reported in the accompanying condensed consolidated balance sheets for cash and cash equivalents approximate their fair value. Substantially all of the Company’s cash is held in bank accounts in the PRC and is not protected by FDIC insurance or any other similar insurance. The cash that the Company maintains in US banks are insured up to $250,000 at each bank as of September 30, 2009. The Company’s cash at its US bank in excess of statutorily insured limits at September 30, 2009 and December 31,2008 was $3,188,985 and 462,614, respectively.

Property and equipment - Property and equipment is stated at the historical cost, less accumulated depreciation. Depreciation on property, plant and equipment is provided using the straight-line method over the estimated useful lives of the assets after taking into account a 5% residual value for both financial and income tax reporting purposes as follows:

Buildings		20 years
Communication Equipment		10 years
Motor vehicles		5 years
Furniture, Fixtures, and Equipment		5 years

Expenditures for renewals and betterments are capitalized while repairs and maintenance costs are normally charged to the statement of operations in the year in which they are incurred. In situations where it can be clearly demonstrated that the expenditure has resulted in an increase in the future economic benefits expected to be obtained from the use of the asset, the expenditure is capitalized as an additional cost of the asset.

Upon sale or disposal of an asset, the historical cost and related accumulated depreciation or amortization of such asset are removed from their respective accounts and any gain or loss is recorded in the Statements of Operations.

The Company reviews the carrying value of property, plant, and equipment for impairment whenever events and circumstances indicate that the carrying value of an asset may not be recoverable from the estimated future cash flows expected to result from its use and eventual disposition. In cases where undiscounted expected future cash flows are less than the carrying value, an impairment loss is recognized equal to an amount by which the carrying value exceeds the fair value of assets. The factors considered by management in performing this assessment include current operating results, trends and prospects, the manner in which the property is used, and the effects of obsolescence, demand, competition, and other economic factors. Based on this assessment there was no impairment at September 30, 2009 and December 31, 2008.

Intangibles and Goodwill- Intangibles and goodwill consist of franchise rights on educational products, software and the transfer of minority interest in BHYHZ subsidiary for no consideration. Intangible assets are amortized over the lives of the rights agreements, or their respective operational useful lives, which is five years.

The Company evaluates the carrying value of intangible assets and goodwill during the fourth quarter of each year and between annual evaluations if events occur, or circumstances change, that would more likely than not reduce the fair value of the intangible asset and goodwill below its carrying amount. There were no impairments recorded during the three and nine months ended September 30, 2009.

Long-Lived Assets - The Company reviews its long-lived assets for impairment when changes in circumstances indicate that the carrying amount of an asset may not be recoverable. Long-lived assets under certain circumstances are reported at the lower of carrying amount or fair value. Assets to be disposed of and assets not expected to provide any future service potential to the company are recorded at the lower of carrying amount or fair value less cost to sell. To the extent carrying values exceed fair values, an impairment loss is recognized in operating results.

Foreign Currency - The Company’s principal country of operations is the PRC. The financial position and results of operations of the Company are recorded in Renminbi (“RMB”) as the functional currency. The results of operations denominated in foreign currency are translated at the average rate of exchange during the respective reporting period.

Assets and liabilities denominated in foreign currencies at the balance sheet date are translated at the market rate of exchange at that date. The registered equity capital denominated in the functional currency is translated at the historical rate of exchange at the time of capital contribution. All translation adjustments resulting from the translation of the financial statements into the reporting currency (“U.S. Dollars”) are recorded in accumulated other comprehensive income, a separate component within shareholders’ equity.

Revenue recognition - Revenue is recognized when the following criteria are met: (1) persuasive evidence of an arrangement exists; (2) the service has been rendered; (3) the selling price is fixed or determinable; and (4) collection of the resulting receivable is reasonably assured. The Company believes that these criteria are satisfied when customers download prepaid study materials.

Prepaid debit cards allow the Company’s subscribers to purchase a predetermined monetary amount of download materials posted on its website. The Company tracks usage of the debit card and records revenue when the debit card is used.

At the time that the prepaid debit card is purchased, the receipt of cash is recorded as deferred revenue. Revenues are recognized in the month when card is used. Unused value relating to debit cards is recognized as revenues when the prepaid debit card expires.

Tuition from courses is recognized ratably over the period that fees are earned, typically the life of the course. The Company offer credits to students if they should withdraw, or be unable to complete their required courses. Historically the issuances of credits have not been high with regards to tuition fees. The Company offers cash refunds on a limited basis based on individual circumstances.

The Company engages an advertisement agency to manage its on-line advertisement revenue. Per the contract with this agency, upon posting of an on-line advertisement on the Company’s website, the Company is entitled to share with the agency 50% of the amount charged to the on-line advertiser. The Company recognizes advertising revenues over the term of the advertisement. The agency is responsible for collection of all ad revenue from advertisers. The agency is required to make their remittance for on-line advertising six months after on-line ads are posted on their website.

Deferred revenue reflects the unearned portion of debit cards sold and tuition. Tuition is recognized as revenue ratably over the periods in which it is earned, generally the term of the program or as the debit card is used.

Accounts Receivables - Included in accounts receivables are receivables from advertising on our websites and from the sale of prepaid debit cards to resellers. The sales of prepaid debit cards to resellers are recorded as deferred revenue until such time as the cards are used to download material from the Company’s website. Total accounts receivables as of September 30, 2009 and December 31, 2008 was $1,195,623 and $469,607, respectively.

The Company reviews its accounts receivables on a periodic basis and makes general and specific allowances when there is doubt as to the collectability of individual balances. In evaluating the collectability of individual receivable balances, the Company considers many factors, including the age of the balance, customer’s historical payment history, its current credit-worthiness and current economic trends. Accounts are written off after exhaustive efforts at collection. If accounts receivable are to be provided for, or written off, they would be recognized in the consolidated statement of operations within operating expenses. At September 30, 2009 and December 31, 2008, the Company has not established an allowance for doubtful accounts, in addition the Company has not provided for, or written off, accounts receivable for the three and nine months ended September 30, 2009.

Deferred Revenue - Deferred revenue reflects the unearned portion of debit cards sold and tuition payments received. Deferred revenue as of September 30, 2009 and December 31, 2008 was $1,252,563 and $1,227,806, respectively.

Advertising - The Company expenses advertising costs for television spots at the time they are aired and for all other advertising the first time the respective advertising takes place. These costs are included in selling, general and administrative expenses. The total advertising expenses incurred for the three and nine months ended September 30, 2009 and 2008 were $391,386, $141,658, $915,018 and $564,498, respectively.

Taxation - Taxation on profits earned in the PRC are calculated on the estimated assessable profits for the year at the rates of taxation prevailing in the PRC after taking into effect the benefits from any special tax credits or “tax holidays” allowed in the PRC.

The Company does not accrue United States income tax on unremitted earnings from foreign operations as it is the Company’s intention to invest these earnings in foreign operations for the foreseeable future. All Company revenues are generated in the PRC. The Company’s US operations provide corporate and administrative functions for the entire Company. The Company’s tax provisions for the three and nine months ended September 30, 2009 and 2008 are related to the Company’s PRC operations.

If the Company should have an uncertainty in accounting for income taxes, the Company evaluates a tax position in a two step process. The first step is to determine whether it is more-likely-than-not that a tax position will be sustained upon examination, including the resolution of any related appeals or litigation based on the technical merits of the position. The second step is to measure the tax position that meets the more-likely-than-not threshold to determine the amount of benefit to be recognized in the financial statements. A tax position is measured at the largest amount of benefit where there is a greater than 50% likelihood of being realized upon ultimate settlement.

The tax position that previously failed to meet the more-likely-than-not recognition threshold should be recognized in the first subsequent period in which the threshold is met. Previously recognized tax positions that no longer meet the more-likely-than-not criteria should be de-recognized in the first subsequent reporting period in which the threshold is no longer met.

Based on all known facts and circumstances and current tax law, the Company believes that the total amount of unrecognized tax benefits as of September 30, 2009, is not material to its results of operations, financial condition or cash flows. The Company also believes that the total amount of unrecognized tax benefits as of September 30, 2009, if recognized, would not have a material effect on its effective tax rate. The Company further believes that there are no tax positions for which it is reasonably possible, based on current Chinese tax law and policy, that the unrecognized tax benefits will significantly increase or decrease over the next 12 months producing, individually or in the aggregate, a material effect on the Company’s results of operations, financial condition or cash flows.

Enterprise income tax

Under the Provisional Regulations of the People’s Republic of China Concerning Income Tax on Enterprises promulgated by the State Council which came into effect on January 1, 1994, income tax is payable by Wholly Foreign Owned Enterprises at a rate of 15% of their taxable income. Preferential tax treatment may, however, be granted pursuant to any law or regulations from time to time promulgated by the State Council. ZHLD enjoyed a 100% exemption from enterprise income taxes during 2006 due to its classification as a “Wholly Foreign Owned Enterprise.” This exemption ended on December 31, 2006, at which time ZHLD qualified under the current tax structure for a 50% reduction in the statutory enterprise income tax rates for the three years ended and ending December 31, 2007, 2008 and 2009. ZHLD income taxes for the three and nine months ended September 30, 2009 and 2008 reflect income taxes at 10%. Income from ZETC is tax exempt.

Deferred tax assets and liabilities are recognized for the future tax consequences attributable to differences between the financial statement carrying amounts of existing assets and liabilities and their respective tax basis. Deferred tax assets, including tax loss and credit carry forwards, and liabilities are measured using enacted tax rates expected to apply to taxable income in the years in which those temporary differences are expected to be recovered or settled. The effect of deferred tax assets and liabilities of a change in tax rates is recognized in income in the period that includes the enactment date. Deferred income tax expense represents the change during the period in the deferred tax assets and deferred tax liabilities. The components of the deferred tax assets and liabilities are individually classified as current and non-current based on their characteristics. Deferred tax assets are reduced by a valuation allowance when, in the opinion of management, it is more likely than not that some portion or all of the deferred tax assets will not be realized. The Company has no deferred tax assets or liabilities as of September 30, 2009 and December 31, 2008. In addition, the Company has not recorded a deferred tax expense for the three and nine months ended September 30, 2009 and 2008.

Value added tax

The Provisional Regulations of the People’s Republic of China Concerning Value Added Tax (VAT) promulgated by the State Council came into effect on January 1, 1994. Under these regulations and the Implementing Rules of the Provisional Regulations of the PRC Concerning Value Added Tax, VAT is imposed on goods sold in or imported into the PRC and on processing, repair and replacement services provided within the PRC.

VAT payable in the PRC is charged on an aggregated basis at a rate of 13% or 17% (depending on the type of goods involved) on the full price collected for the goods sold or, in the case of taxable services provided, at a rate of 17% on the charges for the taxable services provided, but excluding, in respect of both goods and services, any amount paid in respect of VAT included in the price or charges, and less any deductible VAT already paid by the taxpayer on purchases of goods and services in the same financial year. The Company records all revenues net of VAT taxes.

Related party - A related party is a company, or individual, in which a director or an officer has beneficial interests in and in which the Company has significant influence.

All advances to related parties are non-interest bearing and due upon demand. From time to time the Company advances monies to certain related parties. All advances to related parties are non-interest bearing and due upon demand. As of September 30, 2009 and December 31, 2008 there is $204,568 and $142,006 advanced to related parties. The monies advanced as of September 30, 2009 and December 31, 2008 were primarily related to WEI’s acquisition that the Company had not been completed as of September 30, 2009.

Stock based compensation - The Company records compensation expense associated with stock-based awards and other forms of equity compensation. Such compensation would include the recording of cost resulting from all stock-based payment transactions including shares issued under its stock option plans. The Company records expense over the vesting period in connection with stock options granted. The compensation expense for stock-based awards includes an estimate for forfeitures and is recognized over the expected term of the award on a straight line basis.

Fair value of financial instruments - The Company has adopted newly issued generally accepted accounting principles with regards to fair value measurement for assets and liabilities that establishes a common definition for fair value to be applied to existing generally accepted accounting principles that require the use of fair value measurements, establishes a framework for measuring fair value and expands disclosure about such fair value measurements. The adoption of these recently issued principles did not have an impact on the Company’s financial position or operating results, but did expand certain disclosures.

Current fair value of financial instruments defines fair value as the price that would be received to sell an asset or paid to transfer a liability in an orderly transaction between market participants at the measurement date. Additionally, current standards require the use of valuation techniques that maximize the use of observable inputs and minimize the use of unobservable inputs. These inputs are prioritized below:

	Level 1:	Observable inputs such as quoted market prices in active markets for identical assets or liabilities

	Level 2:	Observable market-based inputs or unobservable inputs that are corroborated by market data

	Level 3:	Unobservable inputs for which there is little or no market data, which require the use of the reporting entity’s own assumptions.

The Company did not have any Level 2 or Level 3 assets or liabilities as of September 30, 2009

Cash and cash equivalents of approximately $31,508,995, include money market securities and commercial paper that are considered to be highly liquid and easily tradable as of September 30, 2009. These securities are valued using inputs observable in active markets for identical securities and are therefore classified as Level 1 within our fair value hierarchy.

In addition to fair value requirements noted above, recent standards expands opportunities for the use of fair value measurements in financial reporting and permits entities to choose to measure many financial instruments and certain other items at fair value. The Company did not elect the fair value options for any of its qualifying financial instruments.

Reclassifications - Certain reclassifications have been made to the prior periods’ financial statements to conform to the current year presentation. These reclassifications had no effect on previously reported results of operations or retained earnings.

Recent accounting pronouncements -

Effective for interim and annual periods ending after September 15, 2009, the FASB Accounting Standards CodificationTM (the “Codification”) is the single source of authoritative literature of U.S. generally accepted accounting principles (“GAAP”). The Codification consolidates all authoritative accounting literature into one internet-based research tool, which supersedes all pre-existing accounting and reporting standards, excluding separate rules and other interpretive guidance released by the SEC. New accounting guidance is now issued in the form of Accounting Standards Updates, which update the Codification. The Compnay adopted the Codification in the period ending September 30, 2009. The adoption of Codification did not result in any change in the Compnay’s significant accounting policies.

In May 2009 the FASB issued standards that establish general standards of accounting for and disclosures of events that occur after the balance sheet date but before financial statements are issued or are available to be issued. These standards require the disclosure of the date through which an entity has evaluated subsequent events and the basis for that date, that is, whether the date represents the date the financial statements were issued or were available to be issued. This standard is effective in the first interim period ending after June 15, 2009. The Company expects this standard to have an impact on disclosures in their consolidated financial statements, but the nature and magnitude of the specific effects will depend upon the nature, terms and value of the any subsequent events occurring after adoption.

In June 2009, the FASB issued authoritative guidance which eliminates the exemption for qualifying special-purpose entities from consolidation requirements, contains new criteria for determining the primary beneficiary of a variable interest entity, and increases the frequency of required reassessments to determine whether a company is the primary beneficiary of a variable interest entity. The guidance is applicable for annual periods beginning after November 15, 2009 and interim periods therein and thereafter. The Company does not expect the adoption of this standard to have a material effect on its financial position or results of operations.

In June 2009, the FASB issued authoritative guidance which eliminates the concept of a qualifying special-purpose entity, creates more stringent conditions for reporting a transfer of a portion of a financial asset as a sale, clarifies other sale-accounting criteria, and changes the initial measurement of a transferor’s interest in transferred financial assets. The guidance is applicable for annual periods beginning after November 15, 2009 and interim periods therein and thereafter. The Company does not expect the adoption of this standard to have a material effect on its financial position or results of operations.

In August 2009, the FASB issued guidance on measuring liabilities at fair value. This guidance amends the fair value measurements and disclosures by providing additional guidance clarifying the measurement of liabilities at fair value. This new accounting guidance is effective for reporting period ending after December 15, 2009. The Company is evealuating this new guiance and the possible impact that the adoption of this new accounting guidance will have on their consolidated financial statements.

A variety of proposed or otherwise potential accounting standards are currently under study by standard setting organizations and various regulatory agencies. Due to the tentative and preliminary nature of those proposed standards, management has not determined whether implementation of such proposed standards would be material to the consolidated financial statements.

4. Concentrations of Business and Credit Risk

Substantially all of the Company’s bank accounts are in banks located in the People’s Republic of China and are not covered by any type of protection similar to that provided by the FDIC on funds held in U.S banks.

The Company is operating in People’s Republic of China, which may give rise to significant foreign currency risks from fluctuations and the degree of volatility of foreign exchange rates between the U.S. dollar and the RMB.

Financial instruments that potentially subject the Company to concentration of credit risk consist principally of cash and trade receivables, the balances of which are stated on the balance sheet. The Company places its cash in high credit quality financial institutions; however, such funds are not insured. The Company sells its products to students who purchase debit cards which can be used to download the Company’s products. Since the Company is paid in advance, it has no receivables and no significant credit risk with regards to their online education training center revenue.

For the three and nine months ended September 30, 2009 and 2008, no single customer accounted for 10% or more of revenue.

Payments of dividends may be subject to some restrictions.

5. Cash and Cash Equivalents

Cash and cash equivalents consist of the following:

	September 30,		December 31,
	2009		2008
	(Unaudited)		(Audited)
Cash on Hand — China	$	903	$	417
Bank Deposits — China		35,332,044		22,705,067
Bank Deposits — US		3,438,985		712,614
	$	38,771,932	$	23,418,098

6. Account Receivables

Account Receivables are all unsecured and are subject to payment terms of up to six months.

	September 30,		December 31,
	2009		2008
	(Unaudited)		(Audited)
Mobi Advertising	$	957,646	$	467,450
Agents in the PRC		187,200		-
Others		50,777		2,157
	$	1,195,623	$	469,607

The Mobi advertising is an agent for the company’s on-line advertising business with six-month receivable period subsequent to the sale of advertising. In addition, to develop business in new areas, the Company delivered prepaid-debit cards to agents in Beijing, Inner Mongolia and other areas with 6 months trade receivables terms.

7. Prepaid Expenses

Prepaid Expenses consist of the following:

	September 30,		December 31,
	2009		2008
	(Unaudited)		(Audited)
Prepaid rent	$	156,854	$	312,343
Prepaid teachers and online material		331,025		456,137
Prepaid services and professional fees		91,699		66,529
Prepaid outdoor advertising		1,411,801		1,939,736
Prepaid printing fee		-		633,188
Other prepaid expenses		15,241		29,573
	$	2,006,620	$	3,437,506

8. Property and Equipment

Property and Equipment consist of the following:

	September 30,			December 31,
	2009			2008
	(Unaudited)			(Audited)
Buildings	$	3,666,491		$	3,562,826
Transportation vehicles		191,892			191,427
Communication equipment and software		4,133,896			3,576,739
Furniture and fixtures		2,351,210			1,567,032
		10,343,489			8,898,024
Less: Accumulated Depreciation		(3,758,092	)		(2,378,795	)
Property and Equipment, Net	$	6,585,397		$	6,519,229

For the three and nine months ended September 30, 2009 and 2008, depreciation expenses totaled $330,349 and $353,315, $1,041,213 and $1,059,945 respectively. Allocated in the three and nine months ended September 30, 2009 and 2008 were depreciation expenses totaling $95,440 and $88,327, $274,953 and $378,626 respectively were included in cost of goods sold, the remainder of depreciation expense for the respective periods is included in operating expenses.

As of September 30, 2009 the Company does not have any land use rights agreements with the PRC for the office buildings owned by the Company.

In the PRC, land use rights, are the legal rights for an entity to use lands for a fixed period of time. The PRC adopts dual land tenure system under which land ownership is independent of land use rights. The land is either owned by the state (“State Land”) or by rural collective economic organization (“Collective Land”).

9. Intangibles

Intangibles of the Company consist of franchise rights and the transfer of minority interest in the BHYHZ subsidiary for no consideration.

Franchise Rights

The franchise rights owned by the Company consist of the following:

·	The ACCP training course is an authority for training software engineers under authorized training procedures with authorized textbooks.

·	The BENET training course is an authority for training internet engineers under authorized training procedures with authorized textbooks.

BHYHZ intangible

In connection with the organization of BHYHZ, the Company transferred to an unrelated non-profit, a quasi-governmental entity for no consideration a 30% ownership interest in the contributed capital of BHYHZ. The value of the transferred ownership is reflected as an intangible asset, related to their customer base that is being amortized over four years. At September 30, 2009, the intangible asset relating to this transaction was $24,579 net of amortization of $19,117. The minority ownership interest share of operating losses of BHYHZ is being absorbed by the Company as the minority interest holdings have no basis in their investment. The minority losses absorbed by the Company for the three and nine months ended September 30, 2009 and 2008 was $9,603 and $9,336, $86,621 and $82,432 respectively.

Intangibles and goodwill consist of the following:

	Sseptember 30,			December 31,
	2009			2008
	(Unaudited)			(Audited)
ACCP training course	$	789,752		$	787,838
BENET training course		58,500			58,358
Minority interest in BHYHZ subsidiary		43,696			43,696
		891,948			889,892
Less: accumulated amortization		(545,177	)		(408,780	)
Intangibles, net	$	346,771		$	481,112

For the three and nine months ended September 30, 2009 and 2008, amortization expenses totaled $50,605 and $42,304, $ 135,510 and $126,913 respectively, and is recorded in operating expenses.

Future amortization of intangible assets is as follows:

Year Ended December 31,
2009	$	16,868
2010		202,422
2011		127,482
	$	346,771

11. Deferred revenue

Deferred revenue includes subscriber prepayments and education fee prepayments. Subscriber prepayments represent deferred revenue for the purchase of debit cards used to pay for the online downloading of education materials. The Company recognizes revenue when the card is used to download material. During the period between the purchase and use of debit cards, the unused portion of the debit card is treated as deferred revenue to the Company. Education fee prepayments represent payments for tuition for the Company’s training schools, which are amortized over the term of the course. As of September 30, 2009 and December 31, 2008, the Company had deferred revenue of $1,252,563 and $1,227,806, respectively.

12. Stockholders’ Equity

Common stock issuances and transactions:

On June 5, 2009, the Company issued 17,000 common shares with par value US$0.001 per share to RedChip Companies Inc. for its services at a market value of $46,070.

During the nine months ended September 30, 2009, warrants for the acquisition of 1,992,487 shares of common stock were exercised, resulting in the issuance of 1,791,449 share of common stock, of which 364,804 shares were from cashless exercises. Total cash received from exercised warrants were $2,949,563.

During the nine months ended September 30, 2009 at total of 3,095,502 Series A Preferred Shares were converted into 1,031,834 shares of common stock.

Warrants:

Stock warrant activities for the nine months ended September 30, 2009 is summarized as follows:

	Shares underlying warrants			Weighted average Exercise Price
Outstanding as of January 1, 2009		3,647,409		$	2.12

Granted		-			-

Exercised		(1,992,487	)		1.86
Expired or cancelled		-			-
Outstanding as of September 30, 2009		1,654,922			2.32

The following table summarizes information about stock warrants outstanding and exercisable as of September 30, 2009.

Exercise Price		Outstanding September 30, 2009		Weighted Average Remaining Life in Years		Number exercisable
$	1.29		50,000		0.15		50,000
$	2.07		681,550		2.59		681,550
$	2.40		670,019		2.59		670,019
$	3.00		253,353		2.59		253,353
			1,654,922		2.52		1,654,922

Stock Options:

During the three months ended June 30, 2009 the Company granted options to employees to purchase 396,000 shares of common stock at prices ranging from $2.90 to $3.19 per share. All options granted have a three year life from the date of issuance and all options have an exercise price equal to the market value of the Company’s commons shares on the date of grant. Of these granted options, a total of 366,000 vest in three equal tranches over two years with the first tranche vesting immediately upon the grant date, with the remaining two tranches vesting in equal amounts of shares on the following two anniversary dates from the date of grant. The remaining 30,000 options granted to an employee all vest on the first anniversary of their grant date.

During the three months ended June 30, 2009 the Company granted an option to purchase 20,000 shares of common stock at $2.90 per share, to a non-employee for legal services rendered. This option has a three year life, is fully vested on the date of grant, and has an exercise price equal to the market value for the Company’s commons shares on the date of grant. The Company fully expensed the $43,540 value of these options on the date of its grant.

During the three months ended September 30, 2009 the Company granted options to an employee to purchase 30,000 shares of common stock at an exercise price of $5.59 per share. All options granted have a three year life from the date of issuance and all options have an exercise price equal to the market value of the Company’s commons shares on the date of grant. These options, vest in three equal tranches over two years with the first tranche vesting immediately upon the grant date, with the remaining two tranches vesting in equal amounts of shares on the following two anniversary dates from the date of grant.

When the stock options are granted, the fair value of each option granted is estimated on the date of grant using the Black-Scholes valuation model. The following weighted assumptions were used for all employee and non-employee options granted during the three and nine months ended September 30, 2009 and 2008:

	Three Months ended September 30,					Nine Months ended September 30,
	2009			2008		2009			2008
Risk free interest rate		1.45	%		*		1.82	%		2.17	%
Expected life		1.75			*		1.74			0.75
Dividend rate		0.00	%		*		0.00	%		0.00	%
Expected volatility		206.9	%		*		146.63	%		86.53	%

* - no options granted during respective period

In June 2008 pursuant to the terms of an employment agreement with the former CFO of the Company, the Company granted an option to purchase 10,000 shares of the Company’s common stock at an exercise price of $3.05, the then market price on the date of grant. These options have a one year life and expired on the first anniversary of the date of grant. The options vested monthly in installments of approximately 833 shares per month. The Company recorded expense over the vesting period in connection with these options granted.

The Company recorded $110,193 and $396,380 of compensation expense, net of related tax effects, relative to the above stock options granted to employees and consultants during the three and nine months ended September 30, 2009, respectively. As of September 30, 2009, there is approximately $282,000 of total unrecognized costs related to unvested stock options granted to employees. These costs are expected to be recognized over a period of approximately two years.

Stock option activity for the nine months ended September 30, 2009 is summarized as follows:

	Number of			Weighted average Exercise
	Options			Price
Balance as of January 1, 2009		10,000		$	3.05
Granted		446,000			3.28
Exercised		-			-
Forfeifed		(10,000	)		3.05
Option exercisable as of September 30, 2009		446,000			3.28

The following table summarizes the Company’s stock options outstanding at September 30, 2009

Exercise Price		Outstanding September 30, 2009		Weighted Average Remaining Life in Years		Number exercisable
$	3.19		300,000		2.72		100,000
$	2.90		116,000		2.72		41,988
$	5.59		30,000		1.74		10,000
			446,000		2.65		151,988

13. Earnings Per Share

Per GAAP the Company reconciles the numerator and denominator of the basic and diluted earnings per share (EPS) computations.

For the three and nine months ended September 30, 2009 and 2008, dilutive shares include 2,416,296 and 2,742,380 shares, 1,876,411 and 3,361,940 attributable to convertible preferred stock and warrants, respectively.

The following reconciles the components of the EPS computation

	Three Months ended September 30,				Nine months ended September 30,
	2009		2008		2009		2008
Net income available to common shareholders	$	4,174,579	$	2,756,911	$	10,639,932	$	6,326,827

Weighted average shares outstanding - basic		23,069,062		21,434,129		22,341,051		21,434,129
Effect of dilutive securities		2,497,643		2,742,380		1,913,470		3,361,940
Weighted average shares outstanding - diluted		25,566,705		24,176,509		24,254,521		24,796,069

Earnings per share – basic	$	0.18	$	0.13	$	0.48	$	0.30
Earnings per share - diluted	$	0.16	$	0.11	$	0.44	$	0.26

14. Commitments and Contingencies

The WEI acquisition has not been fully completed as of September 30, 2009 due to the non-resolution of ongoing administrative and legal matters in connection with the acquisition of WEI. The Company currently is attempting to fully resolve all outstanding issues related to this acquisition prior to December 31, 2009. As of September 30, 2009 the Company has accounted for their 400,000 share issued for the acquisition of WEI as an advance on acquisition for $932,000. It is management’s intention to rescind the WEI Acquisition Agreement and cancel the 400,000 shares of its common stock issued as consideration for this acquisition if the previous majority owner of WEI fails to complete his obligations under the WEI Acquisition Agreement prior to December 31, 2009. The Company’s management believes that they will be successful in obtaining the return of these shares if the acquisition is not completed.

The Company and its subsidiaries are self-insured, and they do not carry any property insurance, general liability insurance, or any other insurance that covers the risks of their business operations. As a result any material loss or damage to its properties or other assets, or personal injuries arising from its business operations would have a material adverse affect on the Company’s financial condition and operations.

If a loss should occur, or if management deems that a loss is probable, relating to our Company's product or performance of our services, an accrual for such loss or losses would be recognized at such time of occurrence or determination. The Company has not accrued for any losses as of September 30, 2009 and December 31, 2008.

15. Operating Risk

(a) Country risk

Currently, the Company’s revenue is mainly derived from sale of educational products and services in the People’s Republic of China. The Company hopes to expand its operations in the People’s Republic of China, however, there are no assurances that the Company will be able to achieve such an expansion successfully. Therefore, a downturn or stagnation in the economic environment of the PRC could have a material adverse effect on the Company’s financial condition.

(b) Products risk

The Company competes with larger companies, who have greater funds available for expansion, marketing, research and development and the ability to attract more qualified personnel. There can be no assurance that the Company will remain competitive with larger competitors.

The Company can not guarantee that the current exchange rate will remain steady, therefore there is a possibility that the Company could post the same amount of profit for two comparable periods and because of a fluctuating exchange rate actually post higher or lower profit depending on exchange rate of Chinese Renminbi (RMB) converted to U.S. dollars on that date. The exchange rate could fluctuate depending on changes in the political and economic environments without notice.

(d) Political risk

Currently, the People’s Republic of China is in a period of growth and is openly promoting business development in order to bring more business into the People’s Republic of China . Additionally, the People’s Republic of China allows a Chinese corporation to be owned by a United States corporation. If the laws or regulations are changed by the PRC government, the Company’s ability to operate in the People’s Republic of China could be affected.

(e) Key personnel risk

The Company’s future success depends on the continued services of executive management in People’s Republic of China. The loss of any of their services would be detrimental to the Company and could have an adverse effect on business development. The Company does not currently maintain key-man insurance on their lives. Future success is also dependent on the ability to identify, hire, train and retain other qualified managerial and other employees. Competition for these individuals is intense and increasing.

(f) Non-compliance with financing requirements

The Company might need to obtain future financing that require timely filing of registration statements, and have declared effective those registration statements, to register the shares being offered by the selling stockholders in future financing. The Company might be subject to liquidated damages and other penalties if they continue to obtain future financing requiring registration statements, and not having those registration statements filed and declared effective in a prompt manner.

16. Subsequent Event

The Company recorded the following equity transactions between October 1, 2009 and November 9, 2009 (“the period”):

During this period warrants for the acquisition of 1,055,000 shares of common stock were exercised, resulting in the issuance of 1,055,000 share of common stock.

The Company, entered into an underwriting agreement with Rodman & Renshaw, LLC (the "Underwriter") and closed the sale of 3,596,363 shares of the Company's common stock, par value $0.001 per share, for a purchase price of $5.17 per share (net of discounts and commissions), which is 94% of the per share public offering price of $5.50 per share, with net proceeds $18,431,253.

On October 28, 2009, the board of Directors authorized and the Company entered into Stock Award Agreements with contracted teachers to reward them for past services to the Company and retain them for future services, These agreements granted a total of 146,673 shares valued at $5.00 per share or $733,365 in total.

Item 2. Management’s Discussion and Analysis of Financial Condition and Results of Operations.

The following discussion of the results of our operations and financial condition should be read in conjunction with our unaudited consolidated financial statements and the related notes thereto, which appear elsewhere in this report.

Except for the historical information contained herein, the following discussion, as well as other information in this report, contain “forward-looking statements,” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, and are subject to the “safe harbor” created by those sections. Forward-looking statements include, but are not limited to, statements that express our intentions, beliefs, expectations, strategies, predictions or any other statements relating to our future activities or other future events or conditions. These statements are based on current expectations, estimates and projections about our business based, in part, on assumptions made by management. These statements are not guarantees of future performance and involve risks, uncertainties and assumptions that are difficult to predict. Therefore, actual outcomes and results may, and are likely to, differ materially from what is expressed or forecasted in the forward-looking statements due to numerous factors, including those discussed from time to time in this report, as well as and any risks described in the “risk factors” section of our Registration Statement filed with the U.S. Securities and Exchange Commission on Form S-1 (file no. 333-146023) and any other filings we make with the SEC. In addition, such statements could be affected by risks and uncertainties related to the ability to conduct business in the People’s Republic of China, demand, including demand for our products resulting from change in the educational curriculum or in educational policies, our ability to raise any financing which we may require for our operations, competition, government regulations and requirements, pricing and development difficulties, our ability to make acquisitions and successfully integrate those acquisitions with our business, as well as general industry and market conditions and growth rates, and general economic conditions. Any forward-looking statements speak only as of the date on which they are made, should not be relied upon as representing our views as of any subsequent date and we do not undertake any obligation to update any forward-looking statement to reflect events or circumstances after the date of this report.

Our discussion and analysis of our financial condition and results of operations are based upon our unaudited consolidated financial statements, which have been prepared in accordance with accounting principles generally accepted in the United States. The preparation of these financial statements requires us to make estimates and judgments that affect the reported amounts of assets, liabilities, revenue and expenses. On an on-going basis, we evaluate these estimates, including those related to useful lives of real estate assets, cost reimbursement income, bad debts, impairment, net lease intangibles, contingencies and litigation. We base our estimates on historical experience and on various other assumptions that are believed to be reasonable under the circumstances, the results of which form the basis for making judgments about the carrying values of assets and liabilities that are not readily apparent from other sources. There can be no assurance that actual results will not differ from those estimates.

Overview

Our principal business is the distribution of educational resources through the Internet. Our website, www.edu-chn.com, is a comprehensive education network platform which is based on network video technology and large data sources of education resources. We have a database comprising such resources as test papers for secondary education courses as well as video on demand. Our database includes more than 300,000 exams, test papers and courseware for secondary and elementary schools. We also offer, through our website, video on demand, which includes tutoring of past examination papers and examination techniques.

We also provide on-site teaching services in Harbin, where we have a 36,600 square foot training facility with 17 classrooms that can accommodate 1,200 students. These classes complement our on-line education services. The courses cover primarily the compulsory education curriculum of junior, middle and high school. We charge tuition fees for these classes.

We generate revenue through our website by selling prepaid debit cards to our subscribers. These debit cards permit the subscriber to download materials from our website over a specified period, usually one year. We recognize revenue from the debit cards when the students use the debit cards to purchase our products. To the extent that the debit cards expire unused, we recognize the remaining balance of the debit card at that time. We also recognize revenue from our online education business through the sale of advertising on our website. We recognize revenue from our training center’s classes ratably over the term of the course, and we recognize revenue from face-to-face tutorials with students who attend our training center and face-to-face information technology training courses.

The laws of the People’s Republic of China provide the government broad power to fix and adjust prices. We need to obtain government approval in setting our prices for classroom coursework and tutorials, which affects our revenue in our training center business. Although the sale of educational material over the Internet is not presently subject to price controls, we cannot give you any assurance that they will not be subject to controls in the future. To the extent that we are subject to price control, our revenue, gross profit, gross margin and net income will be affected since the revenue we derive from our services will be limited and we may face no limitation on our costs. Further, if price controls affect both our revenue and our costs, our ability to be profitable and the extent of our profitability will be effectively subject to determination by the applicable Chinese regulatory authorities.

Because students who purchase our on-line programs purchase debit cards for the programs that they use and students who enroll in our training classes pay their tuition before starting classes, we do not have significant accounts receivable from online programs and onsite training classes. Our accounts receivables are primarily from advertisers and third party debit card resellers. At September 30, 2009, we have $1,195,623 of accounts receivable.

Our prepaid expenses account for a portion of our current assets - $2,006,620 or 4.76% of current assets at September 30, 2009. Prepaid expenses are primarily comprised of advance payments made for services to teachers, online materials and video, outdoor advertising and prepaid rent. At September 30, 2009, prepayments to teachers for online materials totaled $331,025, prepayment of rent expense totaled $156,854, prepayments for outdoor advertising totaled $1,411,801, prepaid services and professional fees totaled $91,699, and other prepaid expenses were $15,241. We amortize the prepayments to teachers over three months, which is the estimated life of the testing materials. The prepaid rent related to our Beijing office and dormitory rental for our training center and the prepayment to teachers decreases as the materials are delivered and the prepaid rent decreases ratably during the terms of the leases.

As a result of both the manner in which we recognize revenue and the manner that we expense the cost of our materials, there is a difference between our cash flow and both revenue and cost of revenue.

In our on-line education business division, the principal component of cost of sales is the cost of obtaining new material to offer students as we increase the available material as well as depreciation related to computer equipment and software and direct labor cost. This division generates a relatively high gross margin, which was 78.5% for the nine months ended September 30, 2009. The gross margin is affected by the payments we have to make to teachers for the materials. In our training center division, the principal components of cost of sales are faculty and the amortization of intangible assets. This division generates a lower gross margin than the online education business segment, which was 75.0% for the nine months ended September 30, 2009. The tuition that we charge our students at our training center is subject to government approval. As a result, we may not be able to pass on to our students any increases in costs we incur, including increased costs of faculty. Our gross margin in the training center is also affected by the size of our classes.

Our on-line products and our training services are dependent upon the government's education policies. Any significant changes in curriculum or testing methods could render all or a significant portion of our library of test papers and our training center obsolete and we may have to devote substantial resources in adapting to the changes.

We have recently added a platform for training agencies and schools to offer their services, and we offer job search guidance and career planning courses to college graduates through this platform. This business has become part of our online education business, since it is currently largely an Internet-based activity.

Because the purchase of both our on-line and our training center is made from discretionary funds, our business is dependent upon both the economy of the People’s Republic of China and the perception of students that they will benefit from improving their ability to perform well on standardized tests which are given before middle school, high school and university.

In December 2006, we acquired, for approximately $1.0 million, all of the fixed assets and franchise rights of Harbin Nangang Compass Computer Training School (“Compass Training School”), which was engaged in the business of providing on-site training on network engineering and ACCP software engineering to computer vocational training school students. As a result of this acquisition, we became the partner of Beida Qingniao APTEC Software Engineering within the Heilongjiang Province in the People’s Republic of China for vocational training. The acquisition included six classrooms for on-site education classes, six computer rooms and patented course materials. Compass Training School currently has two principal education programs focused on network engineering and ACCP software engineering.

We, through our wholly-owned subsidiary, own 70% of Beijing Hua Yu Hui Zhong Technology Development Co., Ltd,(“BHYHZ”) which was formed on September 30, 2006. At the time of its organization, we transferred a 30% interest in this subsidiary to The Vocational Education Guidance Center of China, a non-profit, quasi-government entity, for no consideration in order to enable us to work with the Guidance Center's network to expand our business. The value of this 30% interest, which is based on our cost, is treated as an intangible.

We are in the process of introducing new services aimed at the students who desire to attend vocational school. These students include high school students who do not continue their education at universities and university graduates who are unable to find employment. The core business of our vocation education will be in three main areas: vocation education enrollment, vocational certification, and career development for college graduates. We have collaborated with the China Vocation Education Society in setting up www.360ve.com, which provides information regarding vocation training schools and vocation training both on-line and on-site.

On April 27, 2008, we entered and closed an agreement to acquire 70% (70 shares of common stock) of the issued and outstanding shares of World Exchanges Inc. (“WEI”), which provides English training programs, English test preparation courses and overseas study and consulting services through five English schools.

The WEI acquisition has not been fully completed as of September 30, 2009 due to the non-resolution of ongoing administrative and legal matters in connection with the acquisition of WEI. The Company currently is attempting to fully resolve all outstanding issues related to this acquisition prior to December 31, 2009. As of September 30, 2009 the Company’s management has decided to not consolidate any of their completed portions of their WEI acquisition until such time as the WEI acquisition is fully completed. For the three months ended March 31, 2009 and three and six months ended June 30, 2009, certain subsidiaries of WEI were included in the results of operations of the Company. The results of these operations were immaterial in scope to the Company’s operations and will be reflected in future filings as an administrative expense of the Company for those periods. The results of operations for these subsidiaries of WEI, previously consolidated into the Company’s operations for the three months ended March 31, 2009 and three and six months ended June 30, 2009, were losses of $73,575, $112,009 and $185,584, respectively. The Company has outstanding advances made to WEI of $ 204,568 and $80,000, respectively.

On April 18, 2008, the Company’s wholly-owned subsidiary, Harbin Zhong He Li Da Education Technology, Inc. (“ZHLD”) entered into an agreement to contribute RMB3, 000,000 (approximately, $430,000) for a 49.02% equity interest of Harbin New Discovery Media Co (HNDM), which provides domestic advertising, press releasing, and agency service, software services, and business services nationwide.

HNDM has strong newspaper brand recognition and a loyal readership in the Heilongjiang province of the PRC. Through HNDM, we may create new educational material distribution channels in readable newspaper format in the future. In addition, our joint venture partner, Harbin Daily Newspaper Group has extensive expertise, resources, and relationships in the newspaper business which we may leverage to assure success in any new ventures.

HNDM’s “Scientific Discovery” newspaper has two publications per week. The first one comprises elementary and secondary school tutorship materials, synchronizing with students syllabi. The second one comprises scientific information and guidance in daily life. We anticipate a weekly circulation of 150,000 sets.

Significant Accounting Estimates and Policies

The discussion and analysis of our financial condition and results of operations is based upon our financial statements which have been prepared in accordance with GAAP. The preparation of these financial statements requires us to make estimates and judgments that affect the reported amounts of assets and liabilities. On an on-going basis, we evaluate our estimates including the allowance for doubtful accounts, the salability and recoverability of our products, income taxes and contingencies. We base our estimates on historical experience and on other assumptions that we believe to be reasonable under the circumstances, the results of which form our basis for making judgments about the carrying values of assets and liabilities that are not readily apparent from other sources. Actual results may differ from these estimates under different assumptions or conditions.

Property and equipment are evaluated for impairment whenever indicators of impairment exist. Accounting standards require that if an impairment indicator is present, we must assess whether the carrying amount of the asset is unrecoverable by estimating the sum of the future cash flows expected to result from the asset, undiscounted and without interest charges. If the recoverable amount is less than the carrying amount, an impairment charge must be recognized, based on the fair value of the asset.

Franchise rights, which we acquired from third parties, are amortized over the lives of the rights agreements, which is five years. We evaluate the carrying value of the franchise rights during the fourth quarter of each year and between annual evaluations if events occur or circumstances change that would more likely than not reduce the fair value of the intangible asset below its carrying amount. There were no impairments recorded during the quarter ended September 30, 2009.

As part of the process of preparing our consolidated financial statements, we are required to estimate our income taxes. This process involves estimating our current tax exposure together with assessing temporary differences resulting from differing treatment of items for tax and accounting purposes. These differences result in deferred tax assets and liabilities. Our deferred tax asset is from US corporate parent and has been fully resolved. Our US parent provides corporate and administrative functions for the entire consolidated Company. We must then assess the likelihood that our deferred tax assets will be recovered from future taxable income, and, to the extent we believe that recovery is not likely, we must establish a valuation allowance. To the extent that we establish a valuation allowance or increase this allowance in a period, we must include a tax provision or reduce our tax benefit in the statements of operations. We use our judgment to determine our provision or benefit for income taxes, deferred tax assets and liabilities and any valuation allowance recorded against our net deferred tax assets. We believe, based on a number of factors including historical operating losses, that we will not realize the future benefits of a significant portion of our net deferred tax assets and we have accordingly provided a full valuation allowance against our deferred tax assets. However, various factors may cause those assumptions to change in the near term. We do not accrue U.S. income taxes on unremitted earnings from foreign operations as it is the Company’s intention to invest these earnings in foreign operations for the forseeable future.

We cannot predict what future laws and regulations might be passed that could have a material effect on our results of operations. We assess the impact of significant changes in laws and regulations on a regular basis and update the assumptions and estimates used to prepare our financial statements when we deem it necessary.

We have determined the significant principles by considering accounting policies that involve the most complex or subjective decisions or assessments. Our most significant accounting policies are those related to revenue recognition and deferred revenue.

Revenue is recognized in accordance with Staff Accounting Bulletin No. 104, Revenue Recognition, which states that revenue should be recognized when the following criteria are met: (1) persuasive evidence of an arrangement exists; (2) the service has been rendered; (3) the selling price is fixed or determinable; and (4) collection of the resulting receivable is reasonably assured. We believe that these criteria are satisfied upon customers’ download of prepaid study materials. Prepaid debit cards allow our subscribers to purchase a predetermined monetary amount of download materials posted on our website. Prepaid service contracts are amortized to income on a straight line basis over the length of the service contract. These service contracts allow the user to obtain materials for a designed period of time. At the time that the prepaid debit card is purchased, the receipt of cash is recorded as deferred revenue. Revenues are recognized in the month when services are actually rendered. Unused value relating to debit cards is recognized as revenue when the prepaid debit card has expired. Revenue from advertising on our website is recognized when the advertisement is run. Since advertising charges are billed on a month to month basis, there are no unearned advertising revenues.

Prepaid expenses are primarily comprised of advance payments made for services to teachers, online materials and video, outdoor advertising and prepaid rent.

Deferred revenue includes subscriber prepayments and tuition fee prepayments. Subscriber prepayments represent deferred revenue for the purchase of debit cards used to pay for the online downloading of education materials, including testing booklets, supplemental materials, and teaching video clips. We value the sales based on the actual occurrence of customer download. Therefore, the spare time between the purchase of debit cards and actual download is recorded under advances on accounts as deferred or unearned revenues. Once the download takes place, the amount is then transferred from advances on accounts to sales. Tuition prepayments represent tuition payments and payments for service contracts which are amortized over their respective terms.

We have granted a stock option ”D” to our officers, directors or key employees to purchase a total of 416,000 shares of common stock of the company, such options to vest yearly in equal installments commencing from June 18, 2009 through June 18, 2012. To the extent that we do adopt such plans in the future, such grants will be valued at the granting date and expensed over the applicable vesting period as required by Statement of Financial Accounting Standards No. 123 (revised 2004), “Share-Based Payments.”

Recent Accounting Pronouncements

Effective for interim and annual periods ending after September 15, 2009, the FASB Accounting Standards CodificationTM (the “Codification”) is the single source of authoritative literature of U.S. generally accepted accounting principles (“GAAP”). The Codification consolidates all authoritative accounting literature into one internet-based research tool, which supersedes all pre-existing accounting and reporting standards, excluding separate rules and other interpretive guidance released by the SEC. New accounting guidance is now issued in the form of Accounting Standards Updates, which update the Codification. The Compnay adopted the Codification in the period ending September 30, 2009. The adoption of Codification did not result in any change the the Compnay’s significant accounting policies.

In August 2009, the FASB issued guidance on measuring liabilities at fair value. This guidance amends the fair value measurements and disclosures by providing additional guidance clarifying the measurement of liabilities at fair value. This new accounting guidance is effective for reporting period ending after December 15, 2009. The Company is evealuating this new guiance and the possible impavt that the adoption of this new accounting guidance will have on their consolidated financial statements.

Results of Operations

Three Months Ended September 30, 2009 and 2008

The following table sets forth information from our statements of operations for the three months ended September 30, 2009 and 2008:

	(Dollars)
	Three Months Ended September 30,
	2009				2008
Revenue	$	10,231,678	100.0	%	$	7,146,389	100.0	%
Cost of sales		2,008,690	19.6	%		1,382,061	19.3	%
Gross profit		8,222,988	80.4	%		5,764,328	80.7	%
Income from operations		4,441,749	43.4	%		2,859,239	40.0	%
Interest expense		-	0.0	%		-	0.0	%
Other income		34,810	0.3	%		43,561	0.6	%
Income before income taxes		4,476,559	43.8	%		2,902,800	40.6	%
Provision for income taxes		301,980	3.0	%		145,889	2.0	%
Income before minority interest		4,174,579	40.8	%		2,756,911	38.6	%
Net income		4,174,579	40.8	%		2,756,911	38.6	%

The following table sets forth information as to the gross margin for our three lines of business for the three months ended September 30, 2009 and 2008.

	(Dollars)
	Three Months Ended September 30,
	2009			2008
Online Education:
Revenue	$	5,768,667		$	4,339,119
Cost of sales		1,223,984			667,373
Gross profit		4,544,683			3,671,746
Gross margin		78.8	%		84.6	%
Training center
Revenue		3,853,285			2,019,933
Cost of sales		736,215			667,066
Gross profit		3,117,070			1,352,867
Gross margin		80.9	%		67.0	%
Advertising:
Revenue		609,726			787,337
Cost of sales		48,491			47,622
Gross profit		561,235			739,715
Gross margin		92.0	%		94.0	%

Three Months Ended September 30, 2009 and 2008

Revenue for the three months ended September 30, 2009 (the “September 30, 2009 quarter”) increased by $3,085,289, or 43.2%, to $10,231,678 compared to $7,146,389 for the three months ended September 30, 2008 (the “September 30, 2008 quarter”). The increase in revenue reflects an increase of $1,251,937 from the online education division, and an increase of $1,833,352 for the training center, offset in part by a $177,611 decline in advestising revenues. During 2008 and 2009, we added several new programs for vocational studies and certification programs, which provided new sources of income for our online education business.

Our overall cost of sales increased by $626,629 to $2,008,690 in the September 30, 2009 quarter, as compared to $1,382,061 in the September 30, 2008 quarter. The increase in cost of sales reflects $556,651 increase in our cost of sales for the online education division for the September 30, 2009 quarter, an increase of $69,149 from our training center division, and almost no increase for the advertising division. The online training division gross margin decreased to 78.8% in the September 30, 2009 quarter from 86.1% in the September 30, 2008 quarter due to the increase of online costs of educational resources. In the training center division, gross margin increased to 80.9% in the September 30, 2009 quarter from 67.0% in the September 30, 2008 quarter due to the increase of vocational training, which has relatively low cost and high gross margin. In the advertising division, gross margin kept almost the same in the September 30, 2009 quarter and in the September 30, 2008 quarter, at 92.0% and 94.0%, respectively.

Selling expenses increased by $727,322 or 30.9% to $3,079,340 in the September 30, 2009 quarter from $2,352,018 in the September 30, 2008 quarter. Our selling expenses include agency fees associated with increased sales of our debit cards.

Administrative expenses increased by $137,907 or 47.9%, to $425,990 in the September 30, 2009 quarter as compared to $288,083 in the September 30, 2008 quarter. The increase is due primarily to an increase in stock option compensations.

Depreciation and amortization increased by $10,921, or 4.1%, to $275,909 in the September 30, 2009 quarter, as compared to $264,988, in the September 30, 2008 quarter. This increase was due to depreciation and amortization associated with increases in fixed assets and amortization of intangible assets.

Under current Chinese tax law, a wholly foreign owned enterprise has a 100% tax holiday for the first two years and a 50% tax holiday for the following three years. Since we became a wholly foreign owned enterprise in 2005, we benefited from a 100% tax holiday for 2005 and 2006, under the present law, we benefited from a 50% tax holiday for 2007 , 2008 and 2009. As a result our income taxes for the September 30, 2009 quarter and the September 30, 2008 quarter reflect income taxes at 10%.

As a result of the foregoing, we had net income of $4,174,579, or $.18 per share for basic and $.16 for diluted, for the September 2009 quarter, as compared with net income of $2,756,911, or $.13 per share for basic and $.11 for diluted, for the September 2008 quarter.

Nine Months Ended September 30, 2009 and 2008

The following table sets forth information from our statements of operations for the nine months ended September 30, 2009 and 2008.

	(Dollars)
	Nine months Ended September 30,
	2009				2008
Revenue	$	26,554,130	100.0	%	$	15,675,500	100.0	%
Cost of sales		5,733,462	21.6	%		2,944,385	18.8	%
Gross profit		20,820,668	78.4	%		12,731,115	81.2	%
Income from operations		11,537,784	43.5	%		6,149,430	39.2	%
Interest expense		-	0.0	%		-	0.0	%
Other income		79,260	0.3	%		628,494	4.0	%
Income before income taxes		11,617,044	43.7	%		6,777,924	43.2	%
Provision for income taxes		977,112	3.7	%		451,097	2.9	%
Income before minority interest		10,639,932	40.1	%		6,326,827	40.4	%
Net income		10,639,932	40.1	%		6,326,827	40.4	%

The following table sets forth information as to the gross margin for our three revenue areas for the nine months ended September 30, 2009 and 2008.

	(Dollars)
	Nine months Ended September 30,
	2009			2008
Online Education:
Revenue	$	16,068,783		$	10,259,674
Cost of sales		3,457,403			1,489,653
Gross profit		12,611,380			8,770,021
Gross margin		78.5	%		85.5	%
Training center:
Revenue		8,408,331			3,608,317
Cost of sales		2,102,654			1,321,523
Gross profit		6,305,677			2,286,794
Gross margin		75.0	%		63.4	%
Advertising:
Revenue		2,077,016			1,807,509
Cost of sales		173,045			133,209
Gross profit		1,903,971			1,674,300
Gross margin		91.7	%		92.6	%

Revenue. Revenue increased by $10,878,630 or 69.4% in for the nine months ended September 30, 2009 to $26,554,130 as compared to $15,675,500 for the same period in 2008, resulting in gross profit of $20,820,668 for the nine months ended September 30, 2009 as compared to gross profit of $12,731,115 for the same period in 2008. The increase in revenue reflected increases of $5,809,109 from our on-line education segment, $4,800,014 for our training center segment, and $269,507 from our advertising segment. In both 2008 and 2009, we added several new programs for vocational studies and certification programs, which provided new sources of income for our on-line education area.

Cost of sales. Our overall cost of sales increased by $2,789,077 to $5,733,462 for the nine months ended September 30, 2009 as compared to $2,944,385 for the same period in 2008. The increase in cost of sales reflects a $1,967,750 increase in our cost of sales for our on-line education area in 2009 as well as an increase of $781,131 from our training center segment, and an increase of $40,196 from our advertising area. The on-line training area gross margin decreased to 78.5% for the nine months ended September 30, 2009 from 85.5% for the same period in 2008 due to the online costs of educational resources are increased from the same prior quarter ended September 30, 2008. Our training center area gross margin increased to 75.0% in for the nine months ended September 30, 2009 from 63.4% for the same period in 2008 due to the increase of vocational training, which has relatively low cost and high gross margin. In the advertising division, gross margin kept at about a same level of 91.7% in the September 30, 2009 and 92.6% in the September 30, 2008.

Selling expenses. Selling expenses increased by $2,231,486, or 44.9%, to $7,196,522 for the nine months ended September 30, 2009 from $4,965,036 for the same period in 2008. The increase in selling expenses include increased agency fees associated with increased sales of our debit cards.

Administrative expenses. Administrative expenses increased by $384,272, or 41.1%, to $1,320,102 in 2009 as compared to $935,830 in 2008. The increase in administrative expenses was primarily due to expenses related to stock issuance and an increase in stock options compensation expense.

Depreciation and amortization. Depreciation and amortization increased by $85,441, or 12.5%, to $766,260 for the nine months ended September 30, 2009 as compared to $680,819 for the same period in 2008. This increase was due to depreciation and amortization associated with increases in fixed assets and amortization of intangible assets.

Interest income. Interest income decreased by $9,803, or 10.4% to $84,624 for the nine months ended September 30, 2009 as compared to $94,427 for the same period in 2008.

Income Taxes. Under current Chinese tax law, a wholly foreign owned enterprise has a 100% tax exemption or “holiday” for the first two years after it so qualifies, and thereafter, a 50% tax “holiday” for three years. Since Harbin Zhong He Li Da became a wholly foreign owned enterprise in 2005, we benefited from a 100% tax holiday in 2006. Under the present law, we benefited from a 50% tax holiday for 2007, 2008 and 2009. As a result, our income taxes for 2007, 2008 and 2009 reflect income taxes at 50% of the applicable tax rate of 15%, or such other applicable tax rate as a result of changes in tax rates effective January 1, 2008. These changes will have the effect of increasing the enterprise tax rate by 2% per year until it reaches an effective tax rate of 25%.

Net income. As a result of the foregoing, we had net income of $10,639,932, or $0.48 per share basic and $0.44 diluted, for the nine months ended September 30, 2009, as compared with net income of $6,326,827 or $0.30 per share basic and $0.26 per share diluted, for the nine months ended September 30, 2008.

Liquidity and Capital Resources

Our current assets primarily consist of cash, prepaid expenses, and account receivables. We do not have inventory. Our prepaid expenses are primarily advance payments made to teachers for on-line materials, prepaid advertising and prepaid rent. Our account receivables are primarily from our advertising business on our website.

At September 30, 2009, we had cash and cash equivalents of $38,771,932, an increase of $15,353,834 or 65.6%, from $23,418,098 at December 31, 2008. This increase reflected the net income generated by our business during the nine months ended September 30, 2009, and the cash proceeds from the sale of warrants.

Our net cash provided by operating activities was $13,430,805 for the nine months ended September 30, 2009, an increase of $7,082,997 or 111.6% from $6,347,809 for the same period in 2008. This increase was due to an increase in net income of $4,313,105 and a decrease of prepaid expense of $2,412,191 as well as an increase of account payable as compared to the nine months ended September 30, 2008.

As of September 30, 2009, we had working capital of $39,630,890, an increase of $14,192,171 from working capital of $25,438,719 at December 31, 2008. We consider current working capital and borrowing capabilities adequate to cover our planned operating and capital requirements.

Accounts payable and accrued expenses as of September 30, 2009, were $1,295,291, an increase of $494,599, or 61,8%, from $800,692 at December 31, 2008, resulting from the increased level of cash during the quarter.

We believe that our working capital, together with our cash flow from operations will be sufficient to enable us to meet our cash requirements for the next 12 months. However, we may incur additional expenses as we seek to expand our business to offer services in other parts of the People’s Republic of China as well as to market and continue the development of our vocational training activities, and it is possible that we may require additional funding for that purpose. Although we do not have any current plans to make any acquisitions, it is possible that we may seek to acquire one or more businesses in the education field, and we may require financing for that purpose. We cannot assure you that funding will be available if and when we require funding.

The securities purchase agreement relating to our May 2007 private placement prohibits us (i) from issuing convertible debt or preferred stock until the earlier of five years from the closing or until the investors have converted or exercised and sold the securities issued in the private placement or (ii) from having debt in an amount greater than twice our EBITDA until three years from the closing or until 90% of the securities have been converted or exercised and sold. The investors in the private placement also have a right of first refusal on future financings. These provisions may make it difficult for us to raise money for our operations or for acquisitions.

Off-Balance Sheet Arrangements

As of September 30, 2009, we had no off-balance sheet arrangements

Item 3. Quantitative and Qualitative Disclosures About Market Risk.

Not applicable.

Item 4. Controls and Procedures.

Evaluation of our Disclosure Controls

As of the end of the period covered by this Quarterly Report on Form 10-Q, our principal executive officer and principal financial officer have evaluated the effectiveness of our “disclosure controls and procedures” (“Disclosure Controls”). Disclosure Controls, as defined in Rule 13a-15(e) of the Securities Exchange Act of 1934, as amended (the “Exchange Act”), are procedures that are designed with the objective of ensuring that information required to be disclosed in our reports filed under the Exchange Act, such as this Quarterly Report, is recorded, processed, summarized and reported within the time periods specified in the Securities and Exchange Commission’s rules and forms. Disclosure Controls are also designed with the objective of ensuring that such information is accumulated and communicated to our management, including the CEO and CFO, as appropriate to allow timely decisions regarding required disclosure. Our management, including the CEO and CFO, does not expect that our Disclosure Controls will prevent all error and all fraud. A control system, no matter how well conceived and operated, can provide only reasonable, not absolute, assurance that the objectives of the control system are met. Further, the design of a control system must reflect the fact that there are resource constraints, and the benefits of controls must be considered relative to their costs. Because of the inherent limitations in all control systems, no evaluation of controls can provide absolute assurance that all control issues and instances of fraud, if any, within the company have been detected. These inherent limitations include the realities that judgments in decision-making can be faulty, and that breakdowns can occur because of simple error or mistake. The design of any system of controls also is based in part upon certain assumptions about the likelihood of future events, and there can be no assurance that any design will succeed in achieving its stated goals under all potential future conditions.

Based upon their controls evaluation, our CEO and CFO have concluded that our Disclosure Controls are effective at a reasonable assurance level.

Changes in internal control over financial reporting

There have been no changes in our internal controls over financial reporting during our third fiscal quarter that have materially affected, or are reasonably likely to materially affect, our internal control over financial reporting.

PART II - OTHER INFORMATION

Item 1. Legal Proceedings.

There is no material legal proceeding pending against us.

Item 1A. Risk Factors

Not Applicable.

Item 2. Unregistered Sales of Equity Securities and Use of Proceeds

None.

Item 3. Defaults Upon Senior Securities

None.

Item 4. Submission of Matters to a Vote of Security Holders.

None.

Item 5. Other Information

Not applicable.

Item 6. Exhibits

Copies of the following documents are included as exhibits to this report pursuant to Item 601 of Regulation S-K.

Exhibit No.	SEC Ref. No.	Title of Document
1	31.1	Certification of the Principal Executive Officer pursuant to Section 302 of the Sarbanes-Oxley Act of 2002

2.	31.2	Certification of the Principal Financial Officer pursuant to Section 302 of the Sarbanes-Oxley Act of 2002

3	32.1	Certification of the Principal Executive Officer pursuant to U.S.C. Section 1350 as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002*

4	32.2	Certification of the Principal Financial Officer pursuant to U.S.C. Section 1350 as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002*

* The Exhibits attached to this Form 10-Q shall not be deemed "filed" for purposes of Section 18 of the Securities Exchange Act of 1934 (the "Exchange Act") or otherwise subject to liability under that section, nor shall it be deemed incorporated by reference in any filing under the Securities Act of 1933, as amended, or the Exchange Act, except as expressly set forth by specific reference in such filing.

SIGNATURES

In accordance with the Exchange Act, the registrant caused this report to be signed on its behalf by the undersigned thereunto duly authorized.

	CHINA EDUCATION ALLIANCE, INC.


Date: November 16, 2009	/s/ Xiqun Yu
	Xiqun Yu
	Chief Executive Officer and President (Principal Executive Officer)

Date: November 16, 2009	/s/ Zibing Pan
	Zibing Pan
	Chief Financial Officer (Principal Financial and Accounting Officer)